Google’s Android Boss Doesn’t Think Siri Is Cool



Andy Rubin, Google’s senior vice president of mobile, doesn’t particularly care for Siri and the idea that the iPhone 4S could be your personal assistant. Rubin says it’s just a little weird for people to be talking to their phone. Those words he’s going to eat.

“I don’t believe your phone should be an assistant,” Rubin Wednesday told an audience at AllThingsD AsiaD conference. “You shouldn’t be communicating with the phone,” he added Although “to some degree it is natural for you to talk to your phone,” Rubin isn’t convinced Siri will be accepted by consumers. “We’ll see how pervasive it gets,” he told Wall Street Journal tech guru Walt Mossberg.

Besides, Siri isn’t “a new notion,” the Android creator noting two other companies considered the idea and presumably rejected putting an assistant in your phone. The real problem Rubin appears to have with Siri is that Apple bought Siri and added it to the iPhone. Then again, it could be that bit of Steve Jobsian snark that Siri displays when asked about other phones: “Wait… there are other phones?”

We think Andy Rubin is going to have to eat these words. They’re hilariously short-sighted, the sort of panicked statement other tech heads tend to throw out when Apple catches them with their pants down. What do you think?