Apple puts Bob Mansfield in driving seat for secret car project

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ipad-2-Keynote-088
This is what he looks like when he's driving it.
Photo: Apple

Bob Mansfield has been chosen to head up Apple’s “secret” electric car project three years after stepping down from his executive role, according to a new report.

Mansfield was previously in charge of Mac hardware at Apple and led development of products like the MacBook Air, iMac and iPad.

Secret prototype car caught Steve Jobs’ eye

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V-Vehicle-sketch
Design changes for the V-Vehicle based on Steve Jobs' advice.
Photo: Bryan Thompson/The Guardian

Steve Jobs may not have been holding the reigns at Apple when the company started working on its first car, but the co-founder and former CEO certainly had an interest in futuristic vehicles.

In fact, back in May 2010, Jobs met with the creators of the secret V-Vehicle prototype — a small, lightweight car powered by gas that was designed to sell for just $14,000.

Elon Musk thinks Apple Car will come too late

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Musk is confident Telsa will beat the Apple Car.
Musk is confident Telsa will beat the Apple Car.
Photo: Recode/Facebook

Apple should have started development on the Apple Car a lot earlier than it did, according to Space X and Tesla CEO Elon Musk.

The real-life comic-book superhero sat down for an interview at Code Conference and said that when it comes to autonomous cars, Google won’t be a competitor because they’re not a car company, however Apple will be.

Musk thinks it may be too late for Apple to be truly competitive though.

The future of driving tech and the nifty new features coming to iOS 9.3, on The CultCast

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In the not-so-distant future, car drives YOU!
In the not-so-distant future, car drives YOU!
Illustration: GraphicaArtis/Getty Images

This week on The CultCast: super-sized drones, app-controlled robot bartenders, smart coffee mugs and the coolest of gadgets from CES 2016. Plus, don’t miss our picks for the absolutely, positively, you-should-install-them-today, most essential Mac and iOS apps.

Our thanks to Harry’s for supporting this episode. Harry’s super-sharp, German-made razors ship free right to your door and for way less than drugstore razors. Learn more at Harrys.com and save $5 off your first order with code CultCast.