Tim Cook says Apple tries to not collect data: ‘You’re not our product’

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timcookcharlierose

The second part of Tim Cook’s interview with Charlie Rose is scheduled to air tonight on PBS, and as a teaser the show has released a short video of the CEO explaining that Apple’s stance on user privacy and company transparency is basically to never become like Google.

“You are not our product,” says Cook. “I think everyone has to ask, ‘How do companies make their money?’ Follow the money. And if they’re making money mainly by collecting gobs of personal data, I think you have a right to be worried and you should really understand what’s happening with that data.”

Watch the three-minute clip below:

You can catch our full recap of Part 1 here. The second part of the interview — discussing privacy, data, Apple Pay and more — airs tonight on PBS.

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