Apple Tries To Sneak iWatch Trademark Through Russia


When the iWatch comes, could it be called the iсмотреть instead? Perhaps not, but a new report suggests that Apple has already registered a trademark for iWatch within Russia.

The claim is being reported by, who say that Apple has filed for ownership of the iWatch name in Russia under the 9th and 14th classes for the International Classification of Goods and Services.

There’s no independent verification of this report, and even if there was, it doesn’t mean much. Apple could just be covering its bases if it does decide to release an iWatch, or pre-emptively registering the trademark in countries where legal attacks are likely to come from. Consider, for example, Apple’s dispute with Proview in China over the iPad name, or how Apple has lost exclusive control of the iPhone trademark in Brazil.

So none of this means that an iWatch is absolutely coming, or anytime soon. It does, however, suggest that Apple’s thinking hard about an iWatch.

  • pawel_z_wrocka

    iWatch would be i???? in Russian… ???????? is a verb, not a noun and it solely refers to the act of observing.

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his wife and two parakeets. You can follow him here on Twitter.

(sorry, you need Javascript to see this e-mail address) | Read more posts by .

Posted in News | Tagged: , , , |