Steve Jobs has been on the record for months that he thinks Blu-Ray is a format that is in the process of being murdered by streaming video, so Microsoft’s latest ad taking a jab at the Mac for its lack of Blu-Ray support feels a little limp… but to give credit where its due, the pseudo stop motion animation (which is really CGI) that they are using to make that point is pretty cute.
httpvhd://www.youtube.com/watch?v=EhkxDIr0y2U&feature=player_embedded
The Sesame Street Workshop’s charming take on Apple’s “There’s An App For That Campaign” and featuring the so-called “iPogo” is plenty cute, but after watching the whole thing, does anyone else think that the idea of a pogo stick with knives built into the handle might not entirely be child-friendly?
httpvhd://www.youtube.com/watch?v=tHOZZJ_2Wjg&feature=player_embedded
Samsung’s just pushed live their latest advertisement for the first of the prestige-band iPad competitors, the Samsung Galaxy Tab… and while you certainly shouldn’t expect device agnosticism from someone who has “Cult of Mac” written on his paychecks, I’ve got to say, I think they did a pretty good job enumerating the Tab’s relative advantages over the iPad.
In about two minutes, the commercial quickly and compelling puts ticks next to the boxes of all the iPad’s more niggling omissions — web cam and expandable storage being the most obvious — and even a few that no one really cared about, like the fact that you can’t also use the iPad as a big stupid looking phone, which you can with the Galaxy Tab.
httpvhd://www.youtube.com/watch?v=QlkPaHc_5kM&feature=channel
If Apple’s livestream broke down for you last night during the world premiere of Apple’s new iPod nano and iPod Touch commercials, Apple has just shot both of them up online via their official YouTube channels.
The new iPod nano ad is backed by the track “Short Skirt/Long Jacket” by Cake from the album Comfort Eagle, and largely focuses on the new nano’s built-in touchscreen and the ability to flick the display around to any orientation depending upon where it’s clipped, as the nano itself is traded between the usual headless iPod models, morphing between the nano’s new colors as it is handed off.
httpvhd://www.youtube.com/watch?v=-t_IobxOsVc
On the other hand, the new iPod Touch ad is heavily focused on gaming and the touch’s new camera abilities, backed by the song “Come Home” off of Chappo’s Plastique Universe.
The end of the spot is a bit surreal, though, as a pair of white male hands each uses its gripped iPod Touch to take part in a FaceTime call with its partner. The faces on the display, though, usually don’t match the hands… giving me, at least, the impression that FaceTime on the iPod Touch was being demonstrated by some sort of pieced-together Frankenstein of spare body parts, or being silently observed by two spectating device hackers who had somehow managed to hack into the FaceTime protocol.
