0:05
he wanted to design and build an
0:08
incredible mobile product but without
0:15
everything that we learn designing
0:17
really sharp scissors and everything
0:21
that we learn designing really small
0:23
Clippers culminates in the new nail
0:32
sometimes when you walk away from a new
0:34
technology it can lead to a breakthrough
0:35
and that's what we've done with the nail
0:37
clipper err we designed it completely
0:40
around simple mechanical technology and
0:42
that allowed us to give our customers a
0:44
product that is constantly on on mode
0:46
with infinite battery life so small thin
0:50
and light and and silver all this happen
0:55
because we had the courage to say that
0:56
we were going to make a product that
1:03
Thanks we've done all this with an
1:06
amazingly thin and light design the
1:09
two-inch nail clip air weighs just 0.5
1:11
pounds and measures Point 3 inches in
1:14
the rear and then it tapers to just
1:16
point 1 1 inches at the front and for
1:19
the first time ever we've made a 1 inch
1:21
nail cliff err it's just as thin but it
1:24
weighs just point 3 pounds
1:28
these are the lightest and thinnest nail
1:30
clippers we've ever made
1:36
while it is really challenging to design
1:38
something that is so thin it's so light
1:41
it's written really really really really
1:45
great really really hard to design
1:48
something that is also strong robust and
1:57
it's not only thin and light but also
2:00
has incredible structural integrity
2:03
there is something about how truly
2:06
simple the parts are inside and out that
2:10
makes this I believe the most beautiful
2:13
product we've ever designed
2:17
we set a really high bar for what people
2:19
should expect with nail clippers
2:21
you get great clipping great mobility a
2:24
thinning light design and it starts at
2:26
just 99 999.9 nine dollars that's a
2:31
breakthrough to take our latest
2:32
technology with this incredible quality
2:35
of aluminum at this price this really is
2:38
the future of nail clippers
2:43
did we mention yet is really light and
2:46
thin yes right think we're done