How an Underappreciated iOS 7 Feature Will Change the World

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firechat

A curious download hit Apple’s App Store this week: a messaging app called FireChat.

It’s a new kind of app because it uses an iOS feature unavailable until version 7: the Multipeer Connectivity Framework. The app was developed by the crowdsourced connectivity provider Open Garden and this is their first iOS app.

The Multipeer Connectivity Framework enables users to flexibly use WiFi and Bluetooth peer-to-peer connections to chat and share photos even without an Internet connection. Big deal, right?

But here’s the really big deal — it can enable two users to chat not only without an Internet connection, but also when they are far beyond WiFi and Bluetooth range from each other — connected with a chain of peer-to-peer users between one user and a far-away Internet connection.

It’s called wireless mesh networking. And Apple has mainstreamed it in iOS 7. It’s going to change everything. Here’s why. 

Why Aren’t People Freaking Out About iBeacon?

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ibeacon

The new iOS 7.1, which Apple launched this week, contained massively improved iBeacon functionality.

Among these improvements is that Apple has cancelled an element of user permission. Once you’ve installed a store’s app — say, for example, Apple’s own Apple store app — that store can put messages on your lock screen even if the app isn’t running!

I think it’s a real improvement. But I’m surprised privacy fans aren’t freaking out.

Corning Is Being ‘Unclear’ About Sapphire iPhones

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It's the rumor pretty much every Apple analysts and blogger in the world predicted for the last 8 months and everyone got it wrong.
It's the rumor pretty much every Apple analysts and blogger in the world predicted for the last 8 months and everyone got it wrong.

 

Corning — or at least a representative executive of said company — did its best this week to shatter excitement around Apple’s Sapphire embrace — or, at least, make the benefits of Apple’s glass strategy less clear.

Corning Glass senior vice president Tony Tripeny laid on the FUD (fear, uncertainty and doubt) pretty thick during a Morgan Stanley conference this week.

Here’s what Corning doesn’t want you to know about sapphire iPhones. 

Why I Support China’s ‘Scam’ Frankenstein iPhones

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refurbiphones

The Telegraph newspaper brought to light this week an apparently widespread practice in China in which broken old iPhones are stripped for parts, and functioning iPhones are built with those parts.

The newspaper called it a “scam,” because the sellers of such phones often lie and say they’re new. And in fact that is a scam.

Our own Buster Heine calls them “Frankenstein iPhones,” and that’s a monstrously good name for it.

But I call the general idea of a large-scale refurb effort one of the best ways to improve the environmental impact of a dangerously irresponsible industry.

Why Apple Shouldn’t Let Comcast Buy Time Warner

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twc

 

TV sucks.

The reason TV sucks is that the companies who control it make it suck on purpose because they believe that’s more profitable.

It’s technically possible for viewers to watch any TV show, movie or online video ever made at any time at either low or no cost.

This possibility is only theoretical. In reality, certain companies artificially prevent viewers from getting what they want. They create artificial scarcity in order to make more money.

A movie comes out in the theaters. But it’s not available for download. This non-availability has nothing to do with technical reasons. The studios are withholding it from you to make you go to the theater and pay for a ticket.

After it’s gone from theaters, there’s often some amount of time before its available online. And when it is available, you often can’t “rent” it. You can only “buy” it. It’s another form of artificial scarcity designed to trick people who are impatient, designed to exploit fandom, designed to manipulate the public into paying more for something.

And then there’s TV. Ugh! What a cesspool of customer-hating manipulation and exploitation.

There are two kinds of companies in existence. There are companies trying to make money enabling you to watch what you want when you want to watch it. And there are companies trying to make money by preventing you from watching what you want when you want to watch it.

Why Your Next iPhone Won’t Need a Case

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It's the rumor pretty much every Apple analysts and blogger in the world predicted for the last 8 months and everyone got it wrong.
It's the rumor pretty much every Apple analysts and blogger in the world predicted for the last 8 months and everyone got it wrong.

Evidence that Apple is going big with sapphire is overwhelming. But the reasons for Apple’s sapphire obsession range from scratch-resistant screens to solar-charging screens.

I have another theory: Apple wants to eliminate both the need and the desire for an iPhone case, cover or sleeve. There’s a lot more to this idea than simple scratch resistance.

Here’s my case for Apple’s case against cases.

The Super Bowl Kicks Off iBeacon Season

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nflibeacon

The Super Bowl is tomorrow, and Apple’s iBeacon will be there. The New York Times reported this week that iPhone owners in East Rutherford, New Jersey (where MetLife Stadium where the Super Bowl is) — and also in some areas of New York City — will be part of an iBeacon-based advertising gimmick. The NFL Mobile app has been iBeacon enabled, and users will get pop up messages with advertising, offers to buy merchandise and information about NFL exhibits. Here’s the best part. When iBeacon detects that you’re in a long line at the game, you’ll get an alert telling you where in the stadium you can buy the same junk food but with shorter lines. 

The use of iBeacon creates a high-visibility showcase for Apple’s new indoor location technology. But the Super Bowl is just one of many splashy applications.

Apple Is Already Way Ahead In Mobile Payments

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thing

Pundits (including me) have been predicting Apple’s entry into the mobile payment space — using a smartphone instead of a credit card to buy stuff in the real world — for years.

It hasn’t been a hard prediction to make. The financial rewards are enormous, and Apple has filed multiple patents around mobile payments over the years.

Now, it’s finally happening. And although Apple hasn’t really started yet, they’re already way, way ahead of just about every other player.

Why Apple’s India Strategy is A Winner

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iphone4

Don’t look now, but here comes India.

While everyone obsessed yesterday over Apple finally launching on the world’s largest carrier, China Mobile — and the Chinese market in general — smart companies are starting to focus on the smartphone market of the future: India.

The country’s 1.2 plus billion people are kinda hard to ignore. Also: India is so much more than the “other China” when you dig into the details of that smartphone market. Everything about India is an opportunity for smartphone companies and providers of mobile anything. And the major companies are each taking radically different approaches.

I think Apple’s strategy is the best one, and I’ll tell you why. 

Why Apple ‘Aqui-Hired’ the Usain Bolt of iPhone Photography

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snappycamguy

Apple acquired today a one-man startup called SnappyLabs for an undisclosed amount.

The startup makes just one product: A 99-cent iPhone app called SnappyCam.

Apple hasn’t said why they acquired SnappyLabs, and probably won’t say. But such an acquisition would make sense as both an aqui-hire of founder and sole employee John Papandriopoulos (pictured), who has a PhD in electrical engineering, and also an IP purchase of the amazing thing that Papandriopoulos built.

Here’s what Apple bought and why it makes perfect sense that they bought it.

How Apple Might Become the Ultimate Phone Company

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Siri will take you one step closer to the world of The Jetsons.
Siri will take you one step closer to the world of The Jetsons.
Photo: Hanna-Barbera

Apple, Google and Microsoft all want to be your phone company. But with both competitors’ communication offerings in disarray, Apple has an opportunity to offer the best, most elegant and integrated communication platform.

All they have to do is keep moving in their current direction, make a couple of key rumors come true and keep Steve Jobs’ promise about FaceTime.

Why I Want Apple’s iBeacon At Home

By

Jetsons1

Apple flipped a switch this week and enabled customers at 254 U.S. Apple Stores to get spammed with micro-location based promotional nagging.

The new system, called iBeacon, is a  low cost, low-energy way to achieve actionable “indoor GPS” in which “beacons” use Bluetooth Low Energy (BLE) signals to figure out exactly where you are and send messages relevant to that specific location.

I’ve written before that Apple’s larger iBeacon plan is brilliant, and it is.

But Apple Stores are probably the least-compelling iBeacon scenario I can think of.

Your typical Apple store is a glass box, a single room with a door in the front, a Genius Bar in the back and tables and shelves in the middle. It’s impossible to get lost in a regular Apple Store and trivially easy for customers to find any of the tiny number of products for sale. Also: Apple doesn’t do in-store promotional discounts except for one day a year (Black Friday).

Right now, you participate in the Apple Store iBeacon system by launching the Apple Store app (which I imagine most iPhone owners don’t know exists) and changing your iPhone’s settings to use iBeacon (which most iPhone owners don’t know how to do) and granting permission to get in-store promotions (which most iPhone owners probably have no interest in).

Once all that happens, iBeacon interrupts you to nag you about trading in your old iPhone, and offers help like Microsoft’s Clippy when you’re looking at a specific section of the store: “I see you are looking at iPads? Would you like to know more about the iPad?” (I made up the wording, but the intent of some iBeacon messages is identical to that.)

As a result, iBeacon in Apple Stores mostly annoys. I can think of a hundred scenarios where iBeacon could be incredibly great. But the greatest of these: My house. 

How Apple’s ‘Blacklist’ Manipulates the Press

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blacklist

Yes, Apple maintains a press “blacklist,” a list of people in the media who are shunned and ignored — “punished,” as it were, for “disloyalty.”

“Blacklisted” reporters, editorialists and media personalities are denied access to information, products and events.

Once you’re on the list, it’s almost impossible to get off. (I’ve been on it for more than a decade.)

Here’s what everyone needs to know about Apple’s press “blacklist.”

For Samsung, Stealing, Cheating and Lying Are Business As Usual

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Samsung-sign

The smartphone industry is dominated by two companies: Apple and Samsung. Absurdly, Canaccord Genuity recently reported that Apple and Samsung earn 109% of mobile industry profits.

(That impossible percentage results when the losses of competitors are factored in.)

Specifically, the research firm estimates that Apple earns 56% of industry profits and Samsung 53%. (Apple is actually further ahead of Samsung in profits than these numbers show, because some companies count tablet profits and others don’t.)

BlackBerry makes -4% of the profits (that’s negative four percent), Motorola -3%, and Nokia, LG and HTC each had -1%.

They’re weird numbers that don’t add up. But the point is that once again we learn that Apple and Samsung are making nearly all the money, some companies are making zero money and other companies are losing money.

But one of the dominant companies — Samsung — has a creepy approach to business, which is that they steal, cheat and lie apparently because the penalties of being unethical are far less than the rewards.

Buckle Up: Apple’s Next 3 Years Will Be Insane

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thing

In the past three years, Apple has dared to be dull.

During Apple’s best years, between 2007 and 2010, Apple introduced the first iPhone and the first iPad, two world-changing products that now define the company (and bring in most of its revenue). These products, along with their touch interfaces and apps stores, were a shock to the industry.

That’s great, Apple. But what have you done for me lately?

Here’s one theory about how Apple works: The company finds a horrible content consumption experience. They figure out how the experience can be made wonderful. They work on the products until they’re ready, both from product quality and price perspectives. Then they ship it and spend the next few years refining and perfecting the original vision.

If that oversimplification about how Apple works is accurate, then Apple isn’t really in full control of when its groundbreaking new products ship. They have to wait for technology, such as Bluetooth Low Energy (BLE), or for various industries to come around to making a critical mass of content deals.

In the past three years, every Apple announcement has been preceded by speculation and rumor that Apple would at long last announce an iWatch, an iTV set and other products that would signal a radical new product category for Apple. And every announcement ended in disappointment. Every announcement was about refinement of old products, rather than bold launches of new products.

Will Apple ever enter new markets again, including the ones perennially rumored?

I say they will. The fact that they haven’t shipped the long-rumored iWatch or iTV, for example, makes perfect sense from a readiness perspective.

In fact, I think the next three years will be twice as awesome as the iPhone-iPad years, in the sense that Apple will break into four new businesses. Why? Because the technology and content deals will fall into place during this time.

Here’s what I think is going to happen.

The Critics Are Wrong – Apple’s Spaceship Campus Is Pure Awesome

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Spaceship 2

Apple is still moving forward to build its $5 billion, 176-acre campus Cupertino “spaceship” Campus 2 headquarters, expected to open in three years.

Critics have been attacking it since Steve Jobs first proposed it to the Cupertino City Council.

And since that poignant moment, which was Jobs’s last public appearance, the campus project has evolved and changed and, as I write this, the old HP buildings on the property are being demolished.

Here’s what we know about the spaceship campus so far, and also what the critics have been saying. 

The property will be capable of holding 14,200 employees. Some 12,000 of those will be in the circular mothership building, and the rest in 600,000 square feet of office, research and development buildings along one of the adjacent streets. Due to ballooning costs, the extraneous buildings have been delayed for phase 2 of the project, to come later. So the initial project will include only the giant bagel and supporting infrastructure at a cost currently estimated at $5 billion.

The spaceship building will be four stories high, but continue underground. The radius of the underground portion will be much wider than the visible above-ground part. In fact, so much of the campus, parking, underground tunnels and facilities will be underground that trucks will be removing soil 24/7 for six months in order to make space for these structures.

The main building will be a marvel of innovation in heat and energy. The roof will hold 700,000 square feet of roof-mounted solar panels. That energy source, plus a natural gas facility, will provide most of the campus’s electricity. Combined with solar and wind contracts, the building will achieve a net zero energy state, meaning that it will consume the same amount that it produces.

Because the building’s exterior walls will be all glass, a crazy computerized temperature control system will open and close giant shutters and windows. “Solatubes” will pipe sunlight throughout the structure to reduce the need for electric lights.

The campus will have a four-story garage that’s massively larger than the largest parking structure in the city of San Francisco — the one at Moscone Center where Apple will stop holding announcements in favor of an underground 1,000-seat amphitheater at the new campus. The total campus will support 10,980 parking spaces.

The giant spaceship building was originally white. It has since been upgraded to black (no “gold” or “champagne” option has yet been proposed).

As Jobs emphasized at his City Council product announcement, the building will feature a historically unprecedented use of glass. The building will have nearly 4 miles of curved glass, manufactured and bent in Germany, then shipped to California in 40-feet by 26-feet sheets. These panes are being manufactured with a very sophisticated process that cold-bends them and laminates them to prevent clouding.

In the City Council rollout, Jobs said: “It’s a circle, and so it’s curved all the way around. As you know if you build things, this is not the cheapest way to build something. There’s not a straight piece of glass on this building, it’s all curved. And we’ve used our experience in making retail buildings all over the world now, and we know how to make the biggest pieces of glass in the world for architectural use.”

What the Critics Are Saying

The New Yorker suggested Apple’s plans are a sign of “imperial hubris,” a “twenty-first-century version of the Pentagon.”

Gizmodo said it will be “ridiculously lavish.”

And one Apple investor publicly said, “It would take some convincing for me to understand why $5 billion is the right number for a project like this.”

These neatly summarize the criticism. Basically, what they’re saying is that it’s too awesome, too far-reaching, too ambitious and too expensive. It would be better to build another set of cookie-cutter boring buildings that blight the Silicon Valley landscape.

To these critics I say: You’re wrong.

Why the Critics Need To Calm Down

The critics on this project are dead wrong, and for four reasons.

1. Utopia fuels genius. By creating a breathtaking architectural wonder, Apple will inspire its employees. You know, the people who are the sole source of everything that Apple imagines and builds. One good example of this phenomenon is Google, which smartly creates corporate campuses that are equal parts playground, Disneyland and City of Tomorrow.

2. Utopia builds the brand. Apple is an aspirational brand. Apple’s amazing spaceship HQ will become part of the iconic nature of the Apple brand, driving sales just by its very existence. When Apple announces new products, the invited press will gape at the wonder of it all, and this will ignite their worshipful gushing over whatever Apple announces. And good press is good business.

3. The new campus honors Steve Jobs. The spaceship campus was Jobs’s last vision for the company, one meant to last. While his direction and input into the iPad will quickly fade away, to be replaced by democratic decision-making and possibly a slouch toward mediocrity, the campus will serve as a reminder of the uncompromising visionary who made Apple what it is today. Who would deny this to Jobs, really — especially investors, whose wallets are burdened by the man’s vision. Besides, if you don’t want to be involved in a visionary company, sell your Apple stock and buy Exxon Mobile.

4. A visionary campus attracts top talent. It’s really hard to recruit and retain top engineering and design talent in Silicon Valley. Apple’s HQ will provide one additional incentive for the best people to stay with Apple.

Apple’s Campus 2 budget has ballooned from $3 billion to $5 billion and, guess what? It will probably grow to as high as $10 billion.

So what?

This is a company with $150 billion in cash, all of it generated by the executives and employees, many of whom will work at this campus. The new campus is good for Apple’s business, good for the environment and good for Silicon Valley.

It’s time for the critics of Apple’s spaceship Campus 2 to pipe down and marvel at Steve Jobs’s last breathtaking visionary gift.

Should Kids Get iPhones for Christmas?

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Hacking the iPhone 5c probably cost the FBI more than $1 million.
Hacking the iPhone 5c probably cost the FBI more than $1 million.
Photo: Apple

Don’t look now, but kids want iPhones for Christmas. Well, a third of them do, anyway.

A survey of 12- to 17-year-olds conducted by Ebates found that an iPhone tops the wishlist. One third — specifically 32% — of those surveyed want an iPhone. (Some 12% want a Samsung Galaxy phone.)

Ho, ho, hold on a second. Is this a good idea? Should children “own” wireless gadgets?

If not, why not? And if so, which one?

Well, I’m going to tell you.

How Apple Is Dressing Up Apple TV for Christmas

By

mad-men

Updates on the French and German versions of Amazon.com suggest a new, replacement Apple TV coming the day after this week’s Apple announcement — just in time for Christmas.

The prospect of a shiny new Apple TV product makes everyone think of a radical new Apple TV box with crazy new user interface options, or an actual Apple TV set, both of which people have been predicting for years.

And then that Scrooge MG Siegler comes along to say he’s hearing that the Big Apple TV Update has been delayed, and that maybe there will be a minor update to the existing product.

Whether something grander has been delayed or not, I think TV will be the most interesting product at the Tuesday announcement — not because of hardware, but because of a new software interface and new deals I think Apple will announce.