How indie developers can use video to market their apps

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Video app promotion: Making a killer video could be the best way to promote your app.
Making a killer video could be the best way to promote your killer app.
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Why selling your app as a subscription makes sense

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Why selling Mac app subscriptions makes sense
If you develop Mac software, selling app subscriptions could be your smartest path to success.
Image: MacPaw

Pro tips for improving your app reviews

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App Store reviews
Here's how to harness the power of app reviews (even bad ones).
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Mac app licensing is the headache you don’t want to DIY

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app licensing
For Mac developers, handling app licensing can be a huge hassle.
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