Cloud gaming service Shadow pulled from App Store after reported Apple guideline infraction

By

Shadow cloud gaming service image
Shadow's iOS app has been removed from the Apple App Store for reportedly violating developer guidelines.
Photo: Shadow

Cloud gaming service Shadow announced Wednesday that its iOS app has been removed from Apple’s App store for what that tech-giant called a violation of its developer guidelines. 

In a Reddit post, Shadow would not explain in detail those infringements or say if it even knows at this point what those are. It said it is working to resolve the issues and “bring Shadow back to every one of you mobile users as soon as possible!”

Shadow reported the removal was “due to failure to act in accordance with a specific part of the Apple App Store Guidelines.” The company would not elaborate on the exact issues with Apple, but it is thought that the company has been told in detail what objections Apple has and are not sharing those facts.

At the time of Shadow’s Reddit post, the app was still available on the App Store as an iOS product. It has since been removed by Apple.

While the Apple TV app is not affected by the removal, “it might be removed as well,” the company said, and Shadow would not be able to update the tvOS app in the future. The company would not elaborate or explain why that might happen.

Shadow & history

Shadow is a subscription service that allows users to stream PC games to devices like the Mac, smartphones, Apple TV and other set-top boxes. Similar to other services like EA Atlas, Microsoft’s Project xCloud and Google Stadia, the service debuted in 2017 starting at $12.99 a month. Shadow was a free iOS app with an in-app subscription. 

By October 2018, the French-based company announced that it was live in 19 states across the east and west coast of the US, with further plans to expand nationwide.

Similar to the service Steam Link in that it lets users stream Steam games from the Mac or PC to another screen in your home, indications are Shadow might be running into similar problems with Apple as did Steam Link. In May 2018, Apple banned Steam Link and its app from its store objecting to its in-app digital purchases that didn’t include revenue sharing with Apple.

Newsletters

Daily round-ups or a weekly refresher, straight from Cult of Mac to your inbox.

  • The Weekender

    The week's best Apple news, reviews and how-tos from Cult of Mac, every Saturday morning. Our readers say: "Thank you guys for always posting cool stuff" -- Vaughn Nevins. "Very informative" -- Kenly Xavier.