Austria's first Apple Store will open later this month | Cult of Mac

Austria’s first Apple Store will open later this month

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tech tax
New store will open on February 24.
Image: Apple

After a year and a half of rumors, Apple will open its first ever Apple Store in Austria on February 24, according to Apple’s own website.

The new Vienna Apple store is located at the Kärntnerstrasse, one of downtown Vienna’s most profitable shopping streets, in a three-floor location previously occupied by clothing company Esprit. Until now, the closest physical stores were located in Germany, Italy, and Switzerland.

Reports of the new Apple store were first mentioned in August 2016 when local news sources suggested that Apple was finalising a deal to take over the venue. Not long after, Apple began posting retail job listings in the city — including managers, creatives, geniuses and specialists.

Since then, Apple has been working diligently to remodel the storefront, restoring its entry and window placement to their original location. While there are no doubt finishing touches to be put into place this month, it appears that the majority of the work has now been completed.

Some photos of the venue have been posted on Twitter, first shared online by 9to5Mac. The opening of the new Vienna Apple Store will bring Apple’s worldwide total past 500 stores.

The first Apple Store opened in May 2001, with the first store outside the United States opening in Japan in November 2003.

Source: Apple