The Big Apple gains an extra Apple Store today, with the opening of a brand new retail outlet in the iconic World Trade Center area.
Located in the World Trade Center Transportation Hub, the light and spacious Apple Store fits perfectly in its impressive (and, dare we say it, Jony Ive-style minimalist) surroundings. Check out footage of the new retail space below.
— macstore (@macstoreorgua) August 16, 2016
The World Trade Center Apple Store is designed by Pennsylvania-based practice Bohlin Cywinski Jackson. This is the same architectural firm responsible for Apple’s Upper West Side and Fifth Avenue stores in New York, as well as the Palo Alto (Stanford) Apple Store. Interestingly, Bohlin Cywinski Jackson doesn’t normally work in retail design, but clearly something the firm did caught Apple’s eye enough to employ its team on four separate occasions.
Will you be attending the noon opening of Apple’s latest NYC Apple Store? If so, make sure you drop Cult of Mac a line with your thoughts and impressions of the company’s newest retail space.