Malkovich has Siri telling jokes, but Apple's fans are far from amused.
Apple has produced some of the most memorable adverts in history. Its “1984’ commercial for the original Macintosh is still talked about today, and we can all remember the “Mac vs. PC” commercials, and the dancing silhouettes that were used to promote the iPod. However, it hasn’t quite been the same story in recent years.
Despite promoting incredibly popular products like the iPhone and the iPad, Apple’s most recent commercials have been far from unforgettable. In fact, the CEO of one ad-tracking firm has revealed that Apple is being mocked for its latest Siri commercials, which employ celebrities to sell a feature that rarely works in real life.
IQ test: Can you tell the Apple from the apple? @Gizmodo.
Whatever reality-bending substances are being imbibed, chewed or smoked at UPS, sign me up: they tagged Adam Jackson’s iMac Core i7 as a fruit.
And now his work tool is awaiting inspection by the FDA, after UPS did the smart thing by “submitting proper documentation” for what it believed was a 40-pound shipment of possibly forbidden fruit from China.
Sounds like a funny fluke, but there’s more than one burnt bulb at UPS processing centers — MG Siegler at Techcrunch had the same problem just last week.
Note to UPS: the words “apple” “mac” and “core” do NOT necessarily mean foodstuffs.
Or are they just PC people messing with us?
UPDATE: After viewing your comments about other incidents, we asked for a comment. Here’s what UPS had to say about it.
This holiday, Saks Fifth Avenue and Windows 7 are working together to bring the magic of the season to life. For the first time, the legendary Saks Fifth Avenue’s holiday windows are powered by Windows 7. As part of this campaign, there are three Microsoft Windows on 50th Ave that feature video monitors displaying a live feed of people’s holiday wishes for the season shared via Twitter and from kiosks in store.
The windows are the private property of Saks Fifth Avenue. As such, there are filters in place to make sure that in opening them up to Twitter feeds we had content that was appropriate for the general public to view and was within the holiday theme. This filter includes any attempt to spam the windows with negative commentary that is not in the spirit of the holidays. The windows have not been hijacked.
Here’s the thing: if you look at the #holidaywindows, if they filter out “Mac” messages as inappropriate, there’s almost nothing left.
So we need your help, CoM readers: if you’re in New York and happen by the Saks window display on 50th Ave, send us pics.
rodrigoyVery happy with my Linux: No locks-up, no blue screen, no anti-virus, no malwares, no bullshit…
The interesting thing — with all the obscenities and potentially obnoxious other stuff that could’ve come up that Microsoft should’ve worried about, they’re getting a playful public bashing, which they also might have predicted…
On October 3, a collector bought a rare Apple 1 on eBay for $18,000. The computer, one of about 50 thought to be still in existence, had an estimated value of $14,000 – $16,000.
Back in July 1976, the Apple I sold for $666.66; there were 200 of them hand made by Steve Wozniak. Sold in a kit, it came with 4KB standard memory, you could bump up to 8KB or 48KB with expansion cards. You had to add your own case, keyboard and display. (If you’d like to see one, check out the Smithsonian.)
The seller of this Apple 1, Monroe Postman, wasn’t even sure if it would still work.
So, who would pay $18,000 for an Apple I?
A self-defined “PC person,” who believes that today’s Macs are overpriced. The collector, who wishes to remain anonymous for now, may one day launch a computer museum.
And perhaps trade that PC for a modern Mac.
Interview by Leander Kahney.
CoM: Why did you buy it?
I have been collecting vintage computers for number of years. Obviously, original Apple I is a dream for any serious computer collector and for me, this dream came through.
I have 150+ vintage computers in my collection, which I try to maintain in working order. Occasionally, I take some to local middle and high schools to show to the students. I have an exact working Apple I replica, which is always a hit. Students love playing Lunar Lander.
CoM: What are you going to do with it?
One of those days, I am planning to open a real “museum” for public and the Apple I will take one of the central places.
CoM: What does your spouse/significant other think of it?
Even though my wife is in the computer business herself, she does not pay much attention to my hobby. Obviously, $18K raised her brow, but she understood it in the end.
Thinking further about the new Mac ads — and how if I were considering buying a Mac over a PC they wouldn’t sway me — I came across this post about an accidental switch & bait that turned one PC person, political-science professor Harry Farrell, into a Mac user:
“I was working in my office, when a work-study knocked on my door with a brand new MacBook Pro, which he told me had been sent over from my school’s technology program. I was nonplussed, and told him that he must be wrong, that I hadn’t ordered one etc…
So I finally acquiesced, on the grounds of gift-horses, and the wisdom of not inquiring too closely into the dental conditions thereof, and unpacked it. Two hours later, I was completely hooked –œ more rational and altogether nicer than my Windows box, while much smoother than my Ubuntu installation. I would have wanted to take it home and marry it, if I wasn’t married already. Three hours later, I discovered it had been a mistake, and that it was in fact intended for a colleague with a vaguely similar name… And I had to give it back.”
Fewer viruses (the PC has to wear a hazmat suit), facial recognition for iPhoto, stability (no freezing, crashing, error messages) and low maintenance (stability doesn’t depend on security patches, virus scans etc.)
Hmmm. The ads are cute, especially the future one, but I’m not sure if I were really weighing a Mac vs. PC any of these things would convince me to go Mac.