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Woz Talks About Siri -- And Apple
Mar 11, 2025
We caught up with the Apple co-founder in line for the iPhone 4s at the Apple Store in Los Gatos, California.
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0:00
iPhone what's awesome about the iPhone
0:02
first of all being in the gadget world I
0:03
got to kind of keep up with the latest
0:05
hottest you know and it's kind of almost
0:07
a showoff thing with friends when you're
0:08
in that group but um more than that this
0:12
iPhone a lot of people think it's just
0:14
incremental upgrades and not that much
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of a change I think this is the most
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startling change almost in the history
0:21
of computers because when are we going
0:22
to get to a computer you can talk to
0:24
like a human I have been using Siri for
0:27
one year I have been talking over and
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over interviews on in speeches around
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the world to all my friends and nobody
0:34
seems to pick up on the fact that this
0:36
is such an incredible different way to
0:39
live your life rather than figuring out
0:40
all the ways to use a little Computing
0:42
product you just speak what you think to
0:45
it and eventually it's going to get
0:46
smarter and smarter about being able to
0:49
understand things and give you answers
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instead of here's a link to some place
0:53
you might find an answer or figure it
0:55
out no I want the answer Steve Jobs
0:57
always thought that way a person doesn't
0:59
want a bunch of technology that lets
1:01
them do a job they just want the answer
1:04
thereafter they want the job done in the
1:06
most natural human to screen way
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possible yeah and that's great is this a
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new era kind of like the multi-touch uh
1:13
interface was a new era in Computing
1:15
absolutely a new era um the fact is I've
1:18
been I've been using voice on a lot of
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the apps on the iPhone like uh um Google
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um the Google search the Google mobile
1:27
and Siri and also the built-in speech
1:30
recognition where you can tell it to
1:31
play songs by Bruce Springstein or or
1:33
phone Janet mobile all Janet mobile um
1:37
and on the on the Android phones I like
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being able to say navigate to Apple
1:40
Store and it doesn't or text Janet I'm
1:43
standing in front of people right now
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can't talk period and it does it now
1:48
Siri is going to let you do these sort
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of things and I it has changed my life
1:53
of what I like to do with phones and
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what feels Pleasant to me and very often
1:58
I you know maybe I'm just deleting Ed of
2:00
that but what I usually feel absolutely
2:02
this is a most much wonderful wonderful
2:04
life compared to what we have is what it
2:06
is the direction it goes it also speaks
2:09
of this artificial intelligence idea
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yeah we're just sort of barely
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simulating it yet it's not like
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conscious machines but it's like oh my
2:17
gosh I can speak to a computer like a
2:18
friend I'm going to stop wanting the
2:20
friends once the computer already it has
2:22
better answers on
2:24
Google so I've been watching you for
2:26
hours out here talking to all these
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different people like I don't know
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hundreds of people have come up to you
2:30
today and you're waiting all night uh
2:33
why do you do it you're co-founder of
2:35
the company why you could probably pick
2:36
up the phone and get a case of these
2:37
things the only thing that bothers me is
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I get behind on my internet um news news
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reading and I get behind on email huge
2:45
amount and there's not I can't even pick
2:47
up my own computer and start doing
2:48
anything so that that that worries me in
2:51
my head that's in the background but I'm
2:53
here waiting I mean people come up can
2:55
you take a picture with us who can't who
2:58
can't take a picture can you sign this
2:59
who can't sign something yeah you know
3:02
yeah so and it's nice you know and it's
3:05
nice to people I think if I went and saw
3:08
oh a rock group that I really love on
3:09
stage that's one thing but you think oh
3:12
you'll never meet them in person oh if
3:13
you get to if you got to meet those
3:15
people in person you saw a big speaker
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and you admired their speech could I
3:19
actually go up and talk to them it makes
3:20
a big difference in people's lives and I
3:22
can give that so easily so is it still
3:25
possible do you think for young
3:26
entrepreneurs to do what you and the
3:28
other Steve did to start a small company
3:31
grow it into this colossal like
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important company that everybody loves
3:36
is that is is the world still uh
3:38
friendly to to to a thing like that yeah
3:40
it happens every day young people that
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didn't quite go to college but got some
3:45
clever ideas and stack together and put
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together some apps and made a 100,000
3:49
bucks or a million dollars and every one
3:52
of those little startups that successful
3:54
can go an awfully long way I mean Apple
3:56
got into some markets that affect not
3:59
just one or two solutions a computer
4:01
does every solution in the world so
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Apple had kind of the broadest category
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of things you can do and an iPhone is a
4:08
computer and an iPad is a computer I
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mean because they could do so many many
4:12
many different things so not everybody
4:14
who starts a company can but young
4:16
people all the time that usually you
4:17
know start these new ideas that people
4:19
didn't think of before I mean look look
4:21
at Facebook and Google and apple and
4:24
yaho and a bunch of them they're just
4:26
just out of college so those people have
4:28
a lot more energy and time to achieve
4:31
what is what inside there's a personal
4:33
goal because I thought of it because I
4:36
thought of it I want to prove it
4:37
possible and make it successful that's a
4:40
stronger reward than any salary any
4:43
title any awards that Society could give
4:45
you so one last question what's it like
4:47
to have co-founded a company like a
4:50
apple it must be really something I'm
4:52
very proud of it I think back to a lot
4:55
of great contributions and things I did
4:57
and I hope that my role was part of what
5:00
gave the company its culture its flavor
5:03
and it's its love and and and gave it
5:05
also a huge amount of wealth to invest
5:09
wisely in the products that we have
5:10
today so I I you know hope that I had a
5:14
real good role in in all the great
5:16
things we have today that I didn't
5:17
wasn't really directly involved in in
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venting but believe in I'm just very
5:22
thankful I'm I'm thankful the other side
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of me is okay if if uh starting the
5:26
company didn't really matter the one
5:28
that had an apple to it could have been
5:30
a whole new company still had the iPhone
5:32
4 and the iPad 2 and um and these kind
5:36
of products the iPods and the iTunes
5:38
Store and the retail store same company
5:40
could have and I would still love that
5:42
company for you know having enhanced my
5:45
life sure absolutely well uh thank you
5:47
very much I appreciate it sure
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