Green is the new black. And once again Apple is in the forefront, for better or worse, of a coming trend. It’s hard to imagine any technology company having the stones to advertise its products as good for the environment, which, to be fair, Apple doesn’t say here.
But the ad does tout the new notebook line’s aluminum enclosures and glass screens as 100% recyclable, points out that their power consumption is less than that of a light bulb and says they are mercury free. All steps in the right direction, to be sure.
