Garry Allen of IFOApplestore has the first pictures of the fabulous glass entrance to Apple’s new store on Fifth Avenue. He snapped the picture after workers removed protective cladding in the wee hours of the morning.
Allen also reports that the obligatory line of visitors has already started forming. Stormy Shippy from Texas — who was first inside Apple’s London store when it opened in 2004 — arrived just after midnight on Thursday and is camping out to be the first inside when the store opens on Friday.
The store is below ground. Visitors enter the glass cube and descend via a cylindrical glass elevator that Allen describes as a “giant syringe.” There’s also one of Apple’s signature glass staircases, which curves down around the elevator.
“… the cube has another interesting feature — it’s all open to the lower floor. That is, you can walk up to the outside glass of the cube, look through and see right down into the store itself. Anyone who sees the cube, notices the Apple logo, and who then comes over to the outside of the cube to investigate will see the store and activity below, and be drawn right into the door and down the stairs. It’s another innovative and guaranteed crowd attractor.”