June is Pride Month and Apple has issued a rainbow woven nylon watch band for Apple Watch wearers to express pride or show support for the LGBT community.
The band, which comes in both 38 and 42 mm, is part of a new line of summer bands Apple quietly released on a day the bands were overshadowed by the opening day of WWDC 2017.
Last year, Apple issued its employees a special rainbow Apple Watch bands to employees who participated in Pride events but did make them available for sale to the public. Whether the visibility of the employee-only bands led to a public release is not known.
The rainbow flag is the globally recognized symbol of the LGBT community. The Pride Edition band is available on the Apple website for $49.00.
The other summer bands include sports bands and other woven nylon bands in a variety of colors. Those bands can be viewed here.