Apple is definitely making a big screen iPhone that will launch this fall, the only question is how much extra is it going to cost you?
Fanboys are notoriously willing to pay an extra Apple Tax for Macs, but some analysts are worried a bigger iPhone with bigger price tag will chase some away. Those fears will probably prove to be unrealized though according to a survey by Raymond James that claims most of Apple’s potential iPhablet customers are totally cool shelling out $100 more.
In a note to clients, Travis McCourt says the company’s June survey found that one-third of respondents were willing to pay a $100 premium for the larger screen iPhone Apple allegedly plans to announce alongside a 4.7-inch version this fall.
According to McCourt, the bigger screened iPhone will cost an extra $100 which should mean bigger profits and a higher target price for AAPL shares, thanks to the expectations of a strong upgrade cycle this year:
“Data seems to suggest meaningful demand for a larger screen, which should logically mean the iPhone 6-cycle will be strong for upgrade sales, which combined with modest contribution from wearables should cause a modest acceleration in revenue growth in fiscal 2015.”
Samsung devices have dominated the large screen smartphone market with displays measuring upwards of five inches diagonally, but Apple’s big iPhone could be its best seller ever as the category is the fastest growing in the smartphone market.
The 5.5-inch iPhone is expected to be made available a few months after the launch of a 4.7-inch iPhone 6 this fall. Apple is also getting close to announcing its first foray into wearables as well, with the latest rumors claiming an October event is already on the calendar at Apple HQ for the iWatch.
- Source MarketWatch