These Leaked Pictures Of The Budget iPhone Are As Colorful As A Pack Of Skittles [Image]

iPhone-Couleurs-Plastique-01

It’s looking very likely that the so-called “budget” iPhone will be announced in September. In reality, it will be less budget than mid-range, costing about $350 before contract subsidations. Even so, that should be enough for carriers to sell for $0 with a two-year contract, strengthening Apple’s presence in the market.

We’ve heard before that the budget iPhone would come in an iPod-style assortment of colors, and now new pictures purport to show exactly what the rear shell of the budget iPhone will look like.

iPhone-Couleurs-Plastique-02

For right now, we’re reserving judgment: it’s hard to believe Apple would go with something like this.

Related
  • HoIger

    Don’t forget that these are mainly for the asian market. Asians tend to love those colors. The asian market is *huge*. So.. sure… Apple will go with something like this.

  • Whodakat

    For right now, we’re reserving judgment: it’s hard to believe Apple would go with something like this.

    Why? I’m not so into a colorful phone myself, but for those that like that sort of thing, these colors look very eye catching. And they will be huge in the Asian market. What did you expect exactly? Muted, dark colors? You’ve seen iOS 7, right?

  • Shane Bryson

    DISGUSTING

  • wdowell

    Well, they have to differentiate the more expensive model, and Apple has been known to use colour a lot to provide youth/vibrancy etc in a market which is targeted to younger audience (who by the way they are more likely to be targeting as it’s ‘lower’ cost). Then – as Holger says – you have cultural issues. I wouldn’t put it past Apple to do this. They’re immediately noticeable from a far – like the white headphones – so that’s another tick. To me I can imagine the whole campaign being about fun etc. Apple has always been careful not to market “cheap”, but different. this is one way around it. It also makes a convenient distraction from fact that’s it’s plastic..

  • CharilaosMulder

    Don’t forget that these are mainly for the asian market. Asians tend to love those colors. The asian market is *huge*. So.. sure… Apple will go with something like this.

    No, Apple won’t make a totally new product only for Asia. It’ll be sold the USA and in Europe, too. And because they let go of the high-end only market, it will destroy Apple’s awesome statistics about customer loyalty, customer satisfaction, developer net gross per customer, the superiority of iOS apps compared to the play store of that “pay with your privacy” company, and the net gross of Apple as a percentage of their revenue.

    Devs will hate it, customers will hate the accelerated shrinking gap between iOS apps and “everything else”, shareholders will hate all these statistics and hopefully Apple will hate their new move the most, as a result.

  • iMattic_live

    This makes me want to be sick on my own penis

  • mister_grey

    Don’t forget that these are mainly for the asian market. Asians tend to love those colors. The asian market is *huge*. So.. sure… Apple will go with something like this.

    I know you probably didn’t mean it, but this is seriously racist bullshit. “Asians” comprise more than half the people on the planet. “They” all like these colours? Seriously? What colours do white people like? or English people? Please enlighten us further on the likes and dislikes of huge groups of otherwise disparate human beings.

  • Zod Buster

    racist bullshit??
    How about when an apt block can have it’s address number changed due to their superstitions.. happens all the time ..money talks..
    not racism.. just reality

  • frikova

    The colors wouldn’t have made sense before iOS 7. But now, look at the GUI and we have a neon-y palette that could compliment these shell’s colors.

  • homeandmantel

    The million dollar question is why did they wait so long? It’s a smart move of course. Whenever a new iPhone is released they heavily discount the older model, expensive fancy CNC milled aluminum case and all. WTF? It took them long enough and I am glad they finally got smart. The discount model should always be discounted for a very VALID reason. They were eating it and cannibalizing themselves senseless with the discounted premium outgoing model.

    So now the incoming iPhone 5 will now have a plastic body and everyone wins. People get a great phone and Apple higher margins. And if you do not like plastic bodied iPhone, well there is always the iPhone 5S

  • homeandmantel

    Don’t forget that these are mainly for the asian market. Asians tend to love those colors. The asian market is *huge*. So.. sure… Apple will go with something like this.

    No they’re not. You will see these for sale here taking the place of the current iPhone 5 when the 5s is released. There will be no more heavily discounted premium last models after this year.

  • Junaidkureshi

    They are not iphone cases they are ipod back covers available after market, I dont think Apple can go that cheap.

  • Andrew Newsome

    They are not iphone cases they are ipod back covers available after market, I dont think Apple can go that cheap.

    Do you forget that they made the iPhone 3G/s ?

  • Scott Townsend

    They are not iphone cases they are ipod back covers available after market, I dont think Apple can go that cheap.

    They look too tall for iPod cases, right? Isn’t iPhone 5 taller than the latest iPod? Forgive me if I’m wrong here.

    Anywho, I like the flashy pastel colors. And also the plastic backs. It reminds me of my original iPhone 3G, I really liked the feel of that phone. Never liked the feel of my iPhone 4 though, that’s why I went to a GS3 afterward and love the feel of that as well. Bring on the plastic and lower prices!

About the author

John BrownleeJohn Brownlee is a Contributing Editor. He has also written for Wired, Playboy, Boing Boing, Popular Mechanics, VentureBeat, and Gizmodo. He lives in Boston with his girlfriend and two parakeets. You can follow him here on Twitter.

(sorry, you need Javascript to see this e-mail address)| Read more posts by .

Posted in News, Top stories | Tagged: , |