TIAH: 1970s

Today in Apple history: Apple moves into Bandley 1, its first custom HQ

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Bandley 1 was Apple's first purpose-built HQ.
Bandley 1 was Apple's first purpose-built HQ.
Photo: Dvorak

Jan 28: Today in Apple history: Apple moves into Bandley 1, its first custom HQ January 28, 1978: Apple Computer occupies “Bandley 1,” its first custom-built office, giving the company a bespoke business center to house its growing operations.

A full 15 years before 1 Infinite Loop, and almost four decades before Apple Park’s stunning “spaceship” HQ  landed, 10260 Bandley Drive in Cupertino, California, becomes the first purpose-built, permanent headquarters for the newly founded company.

Today in Apple history: Apple becomes a corporation

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Apple is worth more than the entire US energy sector combined
Today marks another key milestone in early Apple history.
Photo: Ste Smith/Cult of Mac/401Calculator

January 3: Today in Apple history: Apple becomes a corporation January 3, 1977: Apple Computer Co. is officially incorporated, with Steve Jobs and Steve Wozniak listed as co-founders.

Third founder Ron Wayne — who initially invested in the company — is not part of the deal, after selling back his stake in Apple for $800. The funding and expertise needed to turn Apple into a corporation is provided by a man named Mike Markkula, who becomes an important figure in the company’s history.

Today in Apple history: Apple II gets its first ‘killer app’

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An Apple II with a copy of
An Apple II with a copy of "killer app" VisiCalc, on display at the Museum of Science in Boston.
Photo: Jean-Edouard Babin/Flickr CC

January 2: Today in Apple history: With VisiCalc, the Apple II gets its first killer app January 2, 1979: Entrepreneurs Dan Bricklin and Bob Frankston incorporate their company Software Arts to publish a little program called VisiCalc.

The first spreadsheet software for the Apple II, VisiCalc ultimately becomes personal computing’s first “killer app.” The software, which sells for $100, helps transform personal computers from “cool to have” toys into “must have” business accessories.

Today in Apple history: Woz spends Christmas building Apple II disk drive

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Disk II pic
The Disk II became a massive success for Apple.
Photo: Wikipedia CC

December 25 Today in Apple history December 25, 1977: Steve Wozniak spends the holidays building a prototype of the Disk II, the Apple II’s revolutionary floppy disk drive.

“I worked all day, all night, through Christmas and New Year’s trying to get it done,” Wozniak would later recall in his autobiography, iWoz. “[Early Apple employee] Randy Wiggington, who was actually attending Homestead High, the school Steve and I had graduated from, helped me a lot on that project.”

Wiggington takes December 25 off. Woz does not.

Today in Apple history: The Byte Shop, Apple’s first retailer, opens

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Paul Terrell founded The Byte Shop on his birthday.
Paul Terrell founded The Byte Shop on his birthday.
Photo: NextShark/Paul Terrell

December 8: Today in Apple history: Early computer store The Byte Shop, Apple's first retailer, opens December 8, 1975: San Francisco Bay Area entrepreneur Paul Terrell opens The Byte Shop, one of the world’s first computer stores — and the first to sell an Apple computer.

Years before Apple would open its own retail outlets, the Byte Shop stocks the first 50 Apple-1 computers built by Steve Jobs and Steve Wozniak.

Today in Apple history: Steve Jobs and Jef Raskin clash over the Mac

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Apple Mac
The war over the Macintosh's soul started on this day in 1979.
Photo: Apple

September 27: Today in Apple history: Steve Jobs and Jef Raskin clash over the Mac September 27, 1979: Years before the Macintosh will ship, Steve Jobs and Jef Raskin clash for the first time over the direction of the R&D project to produce the revolutionary computer.

Raskin, the founder of the Macintosh project, wants to produce a machine that’s affordable to everyone. Apple co-founder Jobs wants a computer that’s going to be the best, regardless of price.

Guess who won?

Today in Apple history: Steve Jobs’ daughter Lisa is born

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Lisa Brennan-Jobs
Jobs had a rocky relationship with his daughter.
Photo: Lisa Brennan-Jobs/Wikipedia CC

June 17 Today in Apple history June 17, 1978: Steve Jobs’ first child, Lisa Brennan-Jobs, is born.

The child of 23-year-old Jobs and his high school girlfriend Chris-Ann Brennan, Lisa’s parents are no longer a couple when she is born. What follows are several shameful years in which Jobs denies paternity of his daughter, before they eventually reconcile.

Today in Apple history: The revolutionary Apple II goes on sale

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Apple II
Did you own an original Apple II?
Photo: Computer History Museum

June 5 Today in Apple history June 5, 1977: The first Apple II, the personal computer that will put Cupertino on the map, goes on sale.

Previously shown off to a few thousand rabid fans at the West Coast Computer Faire, the Apple II’s arrival means the masses can finally get their hands on the breakthrough machine.  A base unit costs $1,298 — the equivalent of $6,525 in 2023 money.

Today in Apple history: Apple II gets its first disk drive

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Disk II pic
The Disk II floppy drive was anything but a flop for Apple.
Photo: Wikipedia CC

June 1: Today in Apple history: Apple II gets a disk drive, the Disk II floppy drive June 1, 1978: Apple launches the Disk II floppy drive, one of the company’s most important peripherals ever.

The best floppy drive available at the time, Disk II solves the Apple II computer’s most glaring weakness — a lack of storage. It also helps establish Apple’s flair for handsome profit margins.

Today in Apple history: Apple II brings color computing to the masses

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Apple II
The Apple II was groundbreaking for its day.
Photo: Computer History Museum

April 17: Today in Apple history: Apple II debuts at West Coast Computer Faire with color graphics April 17, 1977: The Apple II debuts at the West Coast Computer Faire, positioning Apple at the forefront of the looming personal computer revolution.

The company’s first mass-market computer, the Apple II boasts an attractively machined case designed by Jerry Manock (who will later design the first Macintosh). It also packs a keyboard, BASIC compatibility and, most importantly, color graphics.

Fueled by some marketing savvy from Steve Jobs, the Apple II launch makes quite a splash at the San Francisco Bay Area’s first personal computer convention.

Today in Apple history: Apple co-founder quits and cashes in his stake for $800

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Ron Wayne: today, and when he co-founded Apple in 1976
Ron Wayne today and when he co-founded Apple in 1976.
Photo: Ron Wayne

April 12: Today in Apple history: Apple co-founder Ron Wayne quits and cashes in his stake for $800 April 12, 1976: Apple’s third co-founder, a former Atari colleague of Steve Wozniak’s named Ron Wayne, cashes in his Apple shares for just $800.

Wayne, who owns a 10% stake in the company, throws in the towel after worrying that he doesn’t have the time or energy to properly invest in Apple. He later receives an extra $1,500 check to seal the deal. When he cashes it, he loses out on an investment that could have been worth billions.

“I was 40 and these kids were in their 20s,” Wayne told Cult of Mac decades later, referring to Wozniak and Steve Jobs. “They were whirlwinds — it was like having a tiger by the tail. If I had stayed with Apple I probably would have wound up the richest man in the cemetery.”

Today in Apple history: Apple-1 starts a revolution

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Apple-1
The Apple-1 in all its glory!
Photo: Auction Team Breker

April 11: Today in Apple history: Apple-1 launches. It's the First Apple computer. April 11, 1976: Apple releases its first computer, the Apple-1.

Designed and hand-built by Steve Wozniak, the computers are sold wholesale by “Steven” Jobs. To finance their manufacturing, Wozniak sells his HP-65 calculator for $500, while Jobs sells his VW van. Years later, in 2014, a working Apple-1 will sell at auction for $905,000.

Today in Apple history: Apple frenemy Microsoft is born

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Bill Gates
Apple and Microsoft had a long and storied history together.
Photo: Fulvio Obregon

April 4: Today in Apple history: Microsoft founded April 4, 1975: Childhood friends Bill Gates and Paul Allen found Microsoft Corporation, a software company destined to become a tech behemoth — and a major Apple frenemy.

A few years later, Microsoft will break through to the mainstream with Excel and Word, becoming a key developer of Macintosh software. Then comes the Windows operating system, looking suspiciously Apple-like. After Windows arrives, Microsoft and Apple will embark upon a long-running feud.

Today in Apple history: Apple is founded by Steve Jobs, Woz and Ron Wayne

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Apple logo
The original Apple logo, designed by Ron Wayne.
Photo: Apple

April 1: Today in Apple history: Apple founded by Steve Jobs, Steve Wozniak and Ron Wayne April 1, 1976: The Apple Computer Company gets its start as founders Steve Jobs, Steve Wozniak and Ronald Wayne set out to sell the $666 Apple-1 computer.

Apple will not officially become a corporation until January 3 the following year. By that time, Wayne is no longer a part of the business.

Today in Apple history: World’s first Apple killer goes on sale

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Radioshack_TRS80-IMG_7206
The TRS-80 was Apple's first big rival in the marketplace.
Photo: Rama & Musée Bolo/Wikipedia CC

Aug 3August 3, 1977: The first affordable, mass-market personal computer makes its debut… and, contrary to what you might think, it’s not the Apple II.

Although Tandy’s TRS-80 arrived the year after the Apple I and a few months after the Apple II, it proved to be the first “Apple killer” on the market: pre-dating later rivals like IBM as Apple’s first big tech industry opponent. And, for the longest time, it seemed to be on course to win…

Today in Apple history: Apple ships its first OS

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apple_ii
Remember the days of green text on black backgrounds?
Photo: Ste Smith/Matthew Pearce

July 20 July 20, 1978: Apple DOS makes its debut on the Apple II, giving Apple its first official operating system.

A command line interface with green text prompts on a black background, Apple DOS looks incredibly primitive next to today’s graphical user interfaces. Nonetheless, for Apple users this was the macOS Sierra of its day.

Today in Apple history: Apple’s first ever computer goes on sale

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apple-1-dec-2014-auction
One of today's surviving Apple 1 computers.
Photo: Christie's

Friday 1 July 1, 1976: The Apple 1 goes on sale, becoming the first computer ever sold by the Apple Computer Company.

Arriving the same month Jimmy Carter was nominated for U.S. president, Family Feud debuted on TV, and the United States celebrated the 200th anniversary of its Declaration of Independence, the Apple 1 is only produced in small numbers, and sells for the unusual price of $666.66.