When a man in Australia created a service where you could pay him to send glitter bombs to unsuspecting enemies, his story went viral and a crushing number of requests shut down his website.
Jesse Weinberg wonders if what worked for vengeance might also work with kindness.
Weinberg’s Kindness & Co. will send you a “Random Act of Kindness Kit.” In it are stickers and a card with a place for money. The money could go to someone in need or, inside the card, are suggestions on how to use the money, everything from buying hot coffee for random strangers on a cold day to giving the money as big tip to a street musician.
The idea is to do something kind and get people to spread it, much like those glitter bombs. The founder of “Send Your Enemies Glitter” quickly sold his company for $80,000 but not before a host of copycat companies sprung up to offer similar services.
Weinberg is trying to raise $3,000 on Kickstarter so his website can offer more card designs. The kits are $9.99 (shipping is free) and part of the proceeds will go into a pot to help someone in need as nominated by the community.
Photo: Kindness & Co.
Weinberg, the founder of the digital travel publication Global Yodel, got the idea while standing in line at a coffee shop one day. The person in front of him had left money for his coffee and then Weinberg passed it on to those behind him.
“In our fast-paced lives, I think the notion of kindness toward others goes unpracticed much too often,” Weinberg, of Carlsbad, Calif., told Cult of Mac. Weinberg grew up moved by the kindness and compassion of his grandfather, a social worker who did good deeds in his Wisconsin town like helping homeless people find shelter on a cold winter night. “(He) navigated his life with ultimate kindness by action, not words.”
Each card is designed to hold the bill of your choice. The website recommends a $20 and to make it more fun, sending the card anonymously.
