OS X Mavericks Available Today For Free In Mac App Store [iPad Event]

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Apple software chief Craig Federighi took the stage today to talk OS X Mavericks. With his usual sense of humor, Federighi demoed new features in Mavericks and joked about his sense of style with his wife via iMessage. He also announced that the new OS is shipping today.

The tentpole features in Mavericks Federighi touched on were increased graphics and memory efficiency, battery life improvements, Finder tags, enhanced notifications, improved support for multiple displays, new Safari features, iBooks, Maps, and more. He also talked about how Apple has redone its engineering process for OS X so that major new releases can come out every year.

Federighi called Mavericks “a new era for the Mac” because Apple has chosen to make it available for free to everyone. “Free is good,” said Federighi. Mountain Lion cost $20 when it was released last year.

You’ll be able to download Mavericks for free today in the Mac App Store.

  • mark_hunte_

    Hmm.. it is not in the UK store yet..

  • Exodus_Honey

    Nor in the Australian store, despite a link asking me to “Upgrade Now”.

  • Heathcliff

    ‘Today’ being a fungible concept. Nothing on the App store as yet.

  • Exodus_Honey

    It’s up in the Australian store!

  • Assassin

    not up in canada too !!!

  • Assassin

    up now for me xD

  • Heathcliff

    Nothin’ in the USA.

About the author

Alex HeathAlex Heath is a journalist and co-host of The CultCast. He has been quoted by the likes of the BBC, KRON 4 News, and books like "ICONIC: A Photographic Tribute to Apple Innovation." He lives in Lexington, Kentucky. If you want to pitch a story, share a tip, or just get in touch, additional contact information is available on his personal site. Follow him on Twitter.

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