How A Gold iPhone Will Mine Global Fashion Trends

gold-com

This article first appeared in Cult of Mac Magazine. 

You may think a gold iPhone is the tackiest thing since Mr T’s chains, but Apple is actually fashion forward.

Cult of Mac asked EDITD, a leading fashion forecasting firm, whether the gold iPhone would be in step with what’s going on in the world, fashion-wise.

“Metallics, and gold in particular, are certainly a growing fashion trend,” noted EDITD’s Julia Fowler. “We’ve recorded an 88 percent increase in gold products over the last 3 months.”

Over the sweltering summer, gold went from being barely a glimmer with about 10,500 items stocked at stores like Gap, Target and ASOS, to 19,600 products.

Bring on the bling.

About the author

Nicole MartinelliNicole Martinelli heads up Cult of Mac Magazine, our weekly publication available on iTunes. You can find her on Twitter and Google+. If you're doing something new, cool and Apple-related, email her.

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