iPhone 5S Will Become Apple’s Most Successful Product Ever [Analyst]

iphone5S-Camera

There’s been a recurring theme with the iPhone its debut in 2007, and that’s that every model Apple releases sells significantly better than the last. Phil Schiller once said that each new iPhone model sells as many units as all previous models combined, and analysts expect to see a similar trend this fall with the iPhone 5S.

In fact, one analyst predicts the new iPhone will be “the most successful product launch ever in the history of Apple.”

We don’t expect the iPhone 5S to be dramatically different to the iPhone 5. It’s likely to look largely the same, with a few internal improvements such as a faster processor and improved graphics, and a better camera. If we’re lucky, we’ll also see a fingerprint sensor.

But despite only “incremental” changes, the iPhone 5S is still expected to become a big hit.

“The new iPhones will be massively successful,” Equity Research Managing Director Trip Chowdhry told Benzinga. “This will be the most successful product launch ever in the history of Apple.”

Clearly others feel the same way, because Apple’s share price has been climbing steadily in recent weeks as we anticipate the launch of new iOS devices this fall. Tim Cook has teased a whole host of new products, and in addition to the iPhone 5S, we expect to see a new low-cost iPhone, new iPads, and possibly a new Apple TV.

Despite Chowdhry’s high hopes for the iPhone 5S, however, his criticism of Apple and its management has not disappeared. Chowdhry still believes Apple isn’t moving quickly enough to stay ahead of its competitors, and he’s not convinced Tim Cook should still be CEO.

“Innovation does not exist at Apple,” Chowdhry said. “Where is Apple TV? Where is iWatch?”

  • DJBabyBuster

    It continues to surprise me that S model launches are as successful to more than the full product change overs?…

  • aardman

    It continues to surprise me that S model launches are as successful to more than the full product change overs?…

    Could it be that Apple’s internal numbers show that iPhones 3, 4, & 5 get the less risk-averse early adaptors, then 3S, 4S & 5S harvest the larger, more cautious, cohort that thinks “Okay, the iPhone X seems to be okay, but even better, the iPhone XS, which is X with refinements is coming out. I’m buying now.”?

    I just assume that the people running Apple aren’t stupid and there must be a reason why they name the models the way they do.

  • ElSaborAsiatico

    Could it be that Apple’s internal numbers show that iPhones 3, 4, & 5 get the less risk-averse early adaptors, then 3S, 4S & 5S harvest the larger, more cautious, cohort that thinks “Okay, the iPhone X seems to be okay, but even better, the iPhone XS, which is X with refinements is coming out. I’m buying now.”?

    I agree. I’m a compulsive early adopter (at least where iPhones are concerned), but pretty much all of the people I know who use them are not. Jumping on a new generation of iPhone means you have to be prepared for the problems that invariably come with them, and I don’t think the average person has the time or patience for that. It makes much more sense, really, to wait for the “S” model, where the major innovations have had their bugs worked out, and there are additional hardware/software enhancements and minor new features.

  • Eric

    I used to be an early adopter. But realize over time, patience reaps it’s own rewards. With the Mac OS, I’m still on 10.6.8, because it suits me fine. Haven’t felt the need to update to 10.7 or 10.8. But since newer software is requiring a minimum of 10.7, I will have to upgrade soon. But I know at least, most bugs and kinks will be ironed out at this point. Same with the iPhone, I could have upgraded from my 4S to the 5, but the improvements wasn’t justifiable. However, from initial reports, the jump from 4S to 5S will be much more significant for me, than going to the 5. So I’ll be upgrading this fall.

  • scophi

    I always thought the S stood for stable, which is why people seem to wait for the S versions. I know I have been.

  • daov2a

    I always found that S models tended to be the, “Hey, we had this on the backburner and now it’s ready!” model. Every S model I have used has seemed a cheap push to cash in on a quick alteration to the phone. Every time I pick up the 4S, it just feels cheap or a waste of R&D; same with the 3GS.

About the author

Killian BellKillian Bell is a staff writer based in the U.K. He has an interest in all things tech and also covers Android over at CultofAndroid.com. You can follow him on Twitter via @killianbell.

(sorry, you need Javascript to see this e-mail address)| Read more posts by .

Posted in News, Top stories |