Charting Apple’s New Revenue Streams

By

post-64455-image-4f725782d265a93fc4dee364b80bb07e-jpg


This chart tracks the dizzying rise of new products in Apple’s sales mix. Currently about 60% of Apple’s sales come from products that the Cupertino company launched in the last three years.

“This last quarter is not a holiday quarter. Now imagine what next quarter will look like on this chart,” writes Horace Dediu, who charted Apple’s sales in the graph for Asymco. “Think back to 2001 before the iPod. The orange band was all that Apple had.”

Source: Asymco

Newsletters

Daily round-ups or a weekly refresher, straight from Cult of Mac to your inbox.

  • The Weekender

    The week's best Apple news, reviews and how-tos from Cult of Mac, every Saturday morning. Our readers say: "Thank you guys for always posting cool stuff" -- Vaughn Nevins. "Very informative" -- Kenly Xavier.