AdWords advertisers can now show desktop text and image ads on the iPhone, the T-Mobile G1, and other mobile devices with full (HTML) Internet browsers, Google announced Monday.
Google text and image ads can now point to desktop landing pages without advertisers needing to create mobile landing pages or ads in mobile formats. The ads can deliver mobile-specific calls-to-action and reach mobile users searching with their phones more than ever during the holiday season.
Recently, the Google mobile team launched new results pages formatted specifically for the iPhone, according to the post at Google’s Mobile blog. Now, advertisers will be able to display ads exclusively on these mobile devices, create campaigns for them, and get separate performance reporting. Advertisers who prefer not to show desktop ads on these phones can opt out and show ads only on desktop and laptop computers.