Martian Notifier Looks Like A Smartwatch We Might Actually Wear [CES 2014]

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CES 2014 bug

Something that often gets missed about wearable technology is that — while the tech part is all well and good — in order for it to appeal to the average consumer it needs to look like something you’d actually be happy to be seen wearing.

In this capacity, Martian Watches’ newly-announced semi-smartwatch the Martian Notifier excels.

While it drops self-contained voice control (the innovation that had previously been the company’s niche) it is definitely among the most attractive smartwatches we’ve ever seen: an aesthetically-pleasing blend of the analog and digital worlds.

As you might expect given its name, the Notifier focuses on alerting wearers to notifications received by their paired Bluetooth devices. Instead of just inanely vibrating for everything that happens on your phone, however, user can specify exactly what they want to trigger a buzz — while a companion app allows you to set specific vibration patters for different types of notification. As the company explains,

This unique smartwatch gives Android and iOS smartphone users the ability to receive real-time alerts and notifications on their wrists. Used in conjunction with the free Martian App, you will automatically receive notifications — including Caller ID, texts, Facebook, Twitter, Weather, Email, Calendar, Instagram, Pinterest, favorite games, your bank, fitness stats, and any other alert your device allows. You can also initiate voice commands on your smartphone’s speakerphone for uses such as “read text” while you’re on the move.

The Martin Notifier will be available Q2 this year — with an expected retail price of $129.

About the author

Luke DormehlLuke Dormehl is a UK-based journalist and author, with a background working in documentary film for Channel 4 and the BBC. He is the author of The Formula: How Algorithms Solve All Our Problems, And Create More and The Apple Revolution, both published by Penguin/Random House. His tech writing has also appeared in Wired, Fast Company, Techmeme, and other publications. He'd like you a lot if you followed him on Twitter.

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