| Cult of Mac

Japanese temple hopes Steve Jobs’ name will revive interest

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This is the temple where Jobs' spiritual advisor was trained.
Photo: 663highland/Wikipedia CC

It’s no secret that Japan is a big fan of Steve Jobs, which goes some way to explaining why Apple’s late co-founder is being used as a (pretty tenuous) connection to help reinvigorate interest in the country’s Buddhist Zen tourism trade.

How? Because, as it turns out, the 13th century Eiheiji temple Japanese local authorities hope to drum up interest in happens to be the same place which trained Kobun Chino Otogawa, a.k.a. Jobs’ spiritual advisor and wedding officiator.

We warned you it was tenuous!