Apple Recruits Wolff Olins CEO For New Marketing Role



Apple has reportedly hired Karl Heiselman, chief executive officer of branding agency Wolff Olins, to join the company in a new marketing communications role.

The former CEO and branding expert has been with Wolff Olins for a total of 14 years — and during his seven years as chief executive officer has worked with a number of high profile clients, including Apple.