Nothing helps get a message across quite like good video. It’s the perfect content for social media, so video is a must for marketing of all kinds.

Apple makes mean machines, but they’re only as useful as the apps you put into them. Finding the right software to fulfill all your wants and needs can be a challenge, which makes The World’s First Lifetime Mac Bundle a great opportunity for anyone looking to make the most of their Mac.

It delivers a lifetime of access — complete with all minor updates and major upgrades — to 10 top-shelf Mac apps in categories including productivity, security and creativity. From photo and PDF editing to password management and Wi-Fi network optimization, there’s something here for everyone. And right now, for a massive 96 percent off the usual price, you can get the whole set for just $39 at Cult of Mac Deals with coupon code “MACBUNDLE10”.

Say goodbye to winter and hello to these great new deals on gear and gadgets in the Cult of Mac Store. This week, we’ve got a terabyte of super-secure cloud storage for life, a way to save your favorite streaming videos, a versatile VR headset, and a set of boss Bluetooth earbuds.

Better yet, everything’s massively discounted!

If you work with a lot of digital media, professionally or just for fun, you know the critical importance of a versatile and reliable converter. You’ve also probably well aware of Toast Titanium, the top name in media conversion. The latest version of Toast is also the greatest, slathered with new features for maximizing any digital media workflow. And right now, you can get Toast Titanium 15 for just $49 at Cult of Mac Deals.