Apple to unveil new app for finding TV shows

By

apple tv and siri remote
Apple TV may get some love at the "Hello Again" keynote.
Photo: Ste Smith/Cult of Mac

Apple plans to unveil a new way to discover what to watch on TV at its event tomorrow.

The new recommendation service will come in the form of an app, according to a new report that claims it will also help networks by giving them a place to promote new show.

Apple plans to change the way you find what to watch on TV

By

Get your OCD on with folders on Apple TV.
Finding videos on Apple TV is about to get a lot easier.
Photo: Stephen Smith/Cult of Mac

Apple has a new strategy for how it will take over your television, only instead of selling you TV streaming service that replaces cable, the company is reportedly working on a interface that will help users find what content is available on every iOS and tvOS app.

Tv programmers and video companies have allegedly been approached by Apple about creating a digital TV guide for iPhone and Apple TV that will let users find video content from HBO, Netflix, ESPN and more without having to actually open the apps.