AT&T isn’t the only company interested in acquiring HBO’s parent company Time Warner Inc.
Apple executives approached the company about a potential merger a few months ago, according to a new report that claims the iPhone-maker is keeping a close eye on Time Warner’s advanced acquisition talks with AT&T.
Apple is reportedly watching the potential Time Warner sale very closely, with a possible deal in the making that would see Cupertino secure the entertainment company’s impressive assets to help build up its Apple TV service.
We’ve been waiting more than two years to get a decent upgrade for the AppleTV, but a new report suggests that Apple isn’t planning to launch the device this year, thanks to cable companies dragging their heals on deals.
The pending merger of Comcast and Time Warner have also been holding up the release, according to sources at The Information, who says Apple has told its engineers not to expect a launch until 2015.
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Apple is close to securing a deal that will bring Time Warner Cable subscribers access to their cable television service through the Apple TV, according to sources with knowledge of the company’s plans, who have been speaking to Bloomberg.
The two companies are expected to announce the deal “within a few months.”
The Apple TV has become a mythical creature. Sustaining itself off the delicious nectar of Gene Munster’s wishful rumors, its remained hidden for years and who knows if it’ll ever make an appearance in the real world.
The latest rumor is that Apple will announce their TV set next year. If Apple does make a TV it’s likely to bring some huge changes to the cable television industry, and Time Warner’s CEO can’t wait.
The entertainment industry may be bracing for further disruption by Apple when the company finally unveils its HDTV and related television plans, but at least one major player in the field is refusing to show any sign of fear.
In a move sure to be followed by other industry executives, DirecTV chairman Michael White downplayed the potential for an Apple television during a conference attended by other cable and satellite company leaders late last week. While other executives were fairly noncommittal about an Apple HDTV and what it could mean for the entertainment industry, White was emphatic in deriding the idea that Apple could deliver a better user experience to viewers.
Speaking at the Sanford Bernstein Strategic Decisions conference, White specifically called out two of the most anticipated features of an Apple television – a superior user interface and a better selection of content – and described them as unrealistic and unimportant to his company’s customers.