Don’t miss our ‘show time’ keynote predictions, this week on The CultCast

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CultCast 379 MacBook Pro
Apple's streaming service may have an ace up its sleeve.

This week on The CultCast: Apple’s “it’s show time” event is just around the corner, and this is the first event ever that focuses purely on services. Is Apple’s streaming TV service going to suck? Don’t miss our “show time” keynote predications. Plus: Leander unveils the details on his new Tim Cook book, out April 16th!

Our thanks to Squarespace for supporting this episode. Easily create a beautiful website all by yourself, at Squarespace.com/cultcast. Use offer code CultCast at checkout to get 10 percent off your first purchase of a website or domain..

Apple News magazine service details revealed by latest macOS beta

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Apple News
Apple News is about to get magazines too.
Photo: Ste Smith/Cult of Mac

Apple News’ magazine subscription service looks like it will be available on iOS and macOS when it’s unveiled later this month.

After digging into the latest macOS 10.14.4 beta, developer Steve Troughton-Smith found some new references that confirm the magazine subscription service is on the way. Even better, Apple’s code provides some new details about it that we didn’t know.

It’s show time! Apple confirms March 25 event at Steve Jobs Theater

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Apple Show time event
Apple is expected to launch a number of new services this spring.
Photo: Apple

Apple will hold its next special event on Monday, March 25, in the Steve Jobs Theater in Cupertino.

The “It’s show time” event is expected to bring a number of new services, including new TV content and a paid Apple News service. Fans have been eagerly anticipating confirmation of Apple’s next keynote, with rumors surrounding new subscription services circulating. The tagline for this one suggests it will focus on Apple’s upcoming video service, with hardware taking a backseat.

Apple could launch paid Apple News tier as soon as spring 2019

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Texture will stop working on Windows soon
Apple purchased Texture back in early 2018.
Photo: Apple

Apple is planning to launch its own paid magazine and newspaper subscription service, which will serve as a premium part of the existing Apple News app.

It is based on Texture, the $9.99 a month magazine service Apple purchased back in March. As happened with the Beats Music technology that went into Apple Music, Apple will use its acquisition as the basis for its own branded product offering.

Apple in talks with major newspapers for subscription service

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Texture
Texture might add daily news.
Photo: Apple

Apple is trying to get three of the biggest newspapers in the U.S. to join forces for a new subscription service.

The New York Times, The Wall Street Journal and the Washington Post have all allegedly been in talks with Apple this summer. Apple is proposing that the newspapers join its digital magazine service, Texture.

Apple-owned magazine subscription service simplifies its fees

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Texture will stop working on Windows soon
Texture is dropping $5 off its Premium tier.
Photo: Apple

Texture, the digital magazine subscription service Apple acquired back in March, is simplifying its fee structure. Previously, Texture offered a $9.99 Unlimited Basic Plan and a $14.99 Unlimited Premium Plan, with the difference between the two being the addition of weekly magazines.

Now Texture has lowered the price for the Premium Plan to $9.99. In essence, this means that all customers should now have access to the widest possible range of publications for just ten bucks a month!

Apple buys a $9.99-a-month magazine subscription service

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Texture
Could this be the Apple Music for magazines?
Photo: Apple

Apple is moving into magazine distribution by acquiring Texture, a digital subscription service that grants users unlimited access to their favorite titles for a single $9.99 monthly fee.

The service, which could be thought of as Apple Music for magazines, covers 200 top magazines. These can be read either in their complete form or via curated articles.