Apple vies for J.J. Abrams’ Bad Robot shingle


Bad Robot
J.J. Abrams has studio pitches on his mind.
Photo: Joi/Wikimedia Commons

Apple looks like the competitive underdog in a field of entertainment’s heavy-hitters vying to be the new home for J.J. Abrams and his company, Bad Robot.

Abrams, the director of the last two Star Wars films, is set to part with Paramount, creating a bidding war among studios, including major players Disney, Universal and Warner Bros.