The COVID-19 pandemic has done nothing to damage iPhone’s popularity among teens. A survey of 5,200 ‘Gen Z’ teens shows 85% own an iPhone and 88% expect an iPhone to be their next phone, both new all-time survey highs.
The Piper Sandler survey found those numbers up 3% from a year ago. Apple Watch also nabbed the top spot for wearables in the firm’s study that was conducted from February 17 to March 27 as many of the teenagers questioned were living in quarantine.
The iPhone has never been more popular with teens, according to a new survey that found 76 percent of U.S. teenagers with a smartphone own an Apple.
Investment firm Piper Jaffray’s semiannual teen survey discovered that iPhone ownership among teenagers rose seven points from spring 2016, when 69 percent of U.S. teens owned an iPhone. The news gets even better for Apple — 81 percent of teens surveyed say they plan to buy an iPhone the next time they upgrade.
iPhone sales may be slowing down, but the popularity level of Apple’s handsets among teenage customers is higher than ever — and increasing all the time.
In an extensive new survey carried out by analysts at Piper Jaffray, entitled “Taking Stock with Teens,” a whopping 69 percent claim to be iPhone owners. Better still, 75 percent of teens say they expect their next phone to be an iPhone.
Spend some time around any teenager and you’ll probably hear some new slang that you don’t understand. If you do get it, and you’re not a teenager or young adult yourself, chances are it’s already gone the way of the dodo in the minds and twisted hearts of said youngsters.
Facebook is hoping to combat this with a new software patent that would detect and gather new lingo as it appears on the social network, making it available to everyone.
As if we needed one more reason to feel old.
We all know that teens are crazy drivers. But when you put phones in their hands, things get really bad.
AAA conducted video analysis of teenagers on the road and discovered that “distraction was a factor in nearly six out of 10 moderate-to-severe teen crashes.”
The video footage speaks for itself, so just watch:
The iPad may be more popular than ever among young people, but according to one analyst that same level of excitement doesn’t carry over to the forthcoming Apple Watch.
In a research note to clients, Piper Jaffray analyst Gene Munster describes reaction to the Apple Watch among teens as “tepid,” despite the fact that Apple remains an incredibly popular brand.
According to Munster, interest in the Apple Watch actually fell over the past year — starting out at 17% interest from teens in spring, and lowering to 16% just prior to Apple’s September 9 unveiling of its wearables device.
NEWSFLASH: Teens don’t want the iPhone! Parents beware! The Microsoft Surface and Samsung Galaxy phones are the new “it” things! Apple has lost its cool factor!!!
That’s what the Buzz Marketing Group, an organization that seeks to provide “lifestyle and buzz marketing services for brands seeking to attract teen audiences,” wants you to think. You may have recently seen some headlines from big sites saying that teens think Apple is uncool now.
As my British boss Leander Kahney would say, that’s absolute bollocks.
If you have a teen, you know getting gift suggestions can vary somewhere between monosyllabic and “hand over the credit card”. So you don’t stroke out aimlessly wandering the malls, we offer as a public service this tip: get thee to an Apple Store. According to a new survey, Apple products are among teens’ top three most wanted gifts with almost 10 percent of teenagers.
A new app aims to help teen bullying victims by allowing parents to filter out profanity, vulgar or threatening language and telegraphic nastiness sent to their kids via text message.
