| Cult of Mac

YouTube TV launches picture-in-picture feature on iPhone and iPad

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YouTube TV
Picture-in-picture support for iPhone and iPad comes to YouTube TV. But not to all YouTube users.
Image: YouTube/Cult of Mac

YouTube TV subscribers with an iPhone or iPad can now watch shows in a small window while another app is open. The feature is rolling out now.

However, picture-in-picture support is not yet available for all mobile users of the YouTube application, as has been promised.

YouTube picture-in-picture may finally be close to full iPhone support

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YouTube picture-in-picture may finally be close to full iPhone support
The long, long wait for YouTube picture-in-picture support for iPhone could be near its end.
Graphic: YouTube

YouTube might be about to follow through on its promise to allow all iPhone users to watch video from its application in a small window while another app is open. The feature is already available for YouTube Premium subscribers, but the testing period expires soon. That suggests picture-in-picture is about to become available for all iPhone users.

When it finally launches, PiP will make YouTube videos easier to enjoy because they’ll allow people to use their iPhone to multitask while also watching.

Apple TV+ share of streaming market just keeps growing

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Appletvpluslogo
Apple TV+ has a growing chunk of the U.S. streaming market. Netflix does not.
Photo: Apple

Apple TV+ garners 5% of the U.S. streaming video market, according to a company that follows the industry. While that makes Apple TV+ a small player, the service started 2021 with just a 3% share, so the year saw significant growth.

Its two largest rivals, Netflix and Amazon Prime Video, saw drops in their shares of the streaming market in 2021.

Apple TV+ draws tiny but growing share of US streaming market

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Apple TV+ draws tiny but growing share of US streaming market
Apple TV+ isn’t a big part of the streaming video market, but at least it’s growing.
Chart: JustWatch

Apple TV+ is a small player in the streaming video service competition with only 4% of the U.S. market. Still, it’s beating out some rivals even if it’s well behind the front runners.

The service has reportedly been growing throughout 2021 … not a claim all its competitors can make.

YouTube relents, allows picture-in-picture video on iPhone

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YouTube Picture in Picture is back. At least for now.
Picture-in-Picture video from YouTube will soon be back for everyone.
Photo: Ed Hardy/Cult of Mac

YouTube will reportedly soon allow all iPhone users to watch video from its application in a small window while another app is open. This feature has come and gone several times since Picture in Picture support debuted in iOS 14. Now it’s apparently coming back to stay.

HBO Max’s cheaper ad-supported tier won’t include first-run films [Updated]

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HBO Max’s free tier won’t include first-run films
The upcoming HBO Max free-with-ads version can be watched on every type of Apple computer.
Photo: WarnerMedia

You might want to put the HBO Max app on your iPhone after all. WarnerMedia said Friday there’ll be a more affordable version of the streaming service starting in June. But it’ll require watching ads.

And don’t expect to watch movies the same day as they appear in the theaters on the ad-supported version.