How a viral Steve Jobs tribute sparked one designer’s career

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Grieving Apple fans took comfort in this tribute to Steve Jobs and turned it into a viral phenomena.
Grieving Apple fans took comfort in this tribute to Steve Jobs and turned it into a viral phenomena.
Illustration: Jonathan Mak Long

Cult of Mac 2.0 bugApple fans felt a deep sense of mourning in 2011 when Apple founder Steve Jobs succumbed to cancer. With the fifth anniversary of his passing approaching, Cult of Mac looks at the artistic tributes that followed.

The Tumblr bio of Hong Kong graphic artist Jonathan Mak Long reads, “I try to do good work, and the world agrees on occasions.”

The death of Steve Jobs was one such occasion. Within hours of the news, grieving Apple fans across the world took comfort in an image created by the then-teenaged college student of a silhouetted Jobs in the bite of the Apple logo.

Steve Jobs Is NOT Dead [Twitter Rumor]

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Steve Jobs is NOT dead — it’s a screw-up by CBS.

The rumor — which is lighting up Twitter like crazy — was caused by an errant tweet from CBS’s “What’s Trending” feed. The tweet said:

“Reports say that Steve Jobs has passed away. Stay tuned for more updates.”

But CBS has now pulled the tweet and kinda apologized:

“Reports of Steve Job’s [sic] death completely unconfirmed.”

So, they don’t know one way or the other.

We’ve called Apple and left messages all over the PR department. The one live person we talked to said they’d get back to us shortly. But there obviously wasn’t a fire drill there, so it’s safe to assume Steve is still alive.