Soundcore rolled out its new flagship Liberty 4 wireless earbuds with active noise cancellation (ANC) on Friday with some upgrades.

And one of those upgrades might get under Apple’s skin a little bit. That would be heart rate monitoring via an in-ear sensor, which has so far failed to materialize in Apple’s AirPods line despite persistent rumors.

The new Soundcore Space A40 True-Wireless Noise Cancelling Earbuds came out Thursday alongside their sibling Space Q45 over-ear headphones.

Upon release, both products made a lot of noise about strong active noise cancellation (ANC) and massive battery life. And like the headphones, which I already reviewed, the earbuds don’t disappoint.

While their marquee qualities are strong ANC and lengthy play time, the A40 buds also sound good and feature lots of opportunities for audio customization.

With Thursday’s release of the new Soundcore Space Q45 Wireless Noise Cancelling Headphones and sibling Space A40 earbuds, Soundcore began replacing its Life series of sound products. The company sent me both products to test. This review covers the Q45 cans (my A40 review will appear tomorrow).

I’ve spent a couple weeks with the Q45 over-ear, closed-back headphones. Soundcore pushes two main selling points: strong noise cancellation and long battery life. And with the Q45 headphones, the company has hit it out of the park on both counts.

And they sound good for the price, too.

The Soundcore Motion Boom Plus is a powerful, portable outdoor speaker you might want to nab before summer’s over. The boombox-style Bluetooth speaker brings the brawn — 80 watts of power — along with a bit more heft than some competitors.

When you factor in the excellent sound quality, some sporty features and the relatively low price of $179.99, it’s a worthy choice for outdoor use. Some folks might even use it indoors, but many never would because of its black plastic design. It might look at home in a college dorm, but probably not in most living rooms.

Ever have an earbud fall out of your sweaty ear at the gym? I lost a somewhat pricey product that way once. And if you lose one of them, you’re probably not going to use the other one, even if it’s designed for occasional solo use.

The new Soundcore Sport X10 True-Wireless Earbuds, released Tuesday, aim to put an end to wayward earbuds.

Anker sent me a pair of the earbuds to try, along with instructions for using the Soundcore app for them in beta. Below, I’ll get into why I found the new product to be an excellent value at $79.99.

Soundcore’s new Motion Boom Plus boombox is built to blast out the tunes wherever you go this summer. The 80-watt Bluetooth speaker packs an array of new features designed to deliver “punchy bass and detailed high end,” the company said.

“Combining an IP67 rating with its upgraded woofers, newly added tweeters, more power,
and portable carry handle, the Motion Boom Plus is the ideal Bluetooth speaker for the park
or at an outdoor pool or beach party,” said Frank Zhu, general manager of Soundcore’s
speaker division, in a press release Monday. “We’ve also made it two times louder than its predecessor to help keep the party going, all day and all night long.”

Plus, you don’t need to worry about losing it in the pool or the lake. It floats!

This week on Cult of Mac’s podcast: Reports of MagSafe connectors being too strong on the new MacBook Pros leave us scratching our heads. Is MagSafe-gate for real? It’s always something when Apple releases a killer new product….

Also on The CultCast:

• Tech companies seem in a frenzy to get new MacBook Pros in their employees’ hands.
• Apple storms into the MDM game.
• And an all new Under Review!

Listen to this week’s episode of The CultCast in the Podcasts app or your favorite podcast app. (Be sure to subscribe and leave us a review if you like it!) Or watch the video livestream, embedded below.

So many devices, so many screens, so many devices with screens — how do you manage them all? Some people go to great lengths. Others … not so much.

Last week Anker added the new Life P3 active-noise-cancelling (ANC) wireless earbuds to its Soundcore lineup — in an array of bright colors for an affordable price.

Seems like a lot of companies are upping their ANC, true-wireless earbud game.

Need reliable charging accessories, do-it-all USB-C hubs or affordable wireless headphones? Check out Amazon’s big sale on must-have iPhone, iPad and Mac accessories from Anker.

You’ll find gadgets like like the highly rated PowerWave wireless charging stand for iPhone for just $13.99 ($5 off), and Soundcore Liberty wireless earbuds for just $69.99 ($30 off).

These are limited-time deals, so grab them while you can!