| Cult of Mac

Get the ‘Netflix of Mac apps’ for just $6 a month [Deals]

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This Mac app subscription service removes a lot of the headache of shopping for software and keeping them up to date.
This Mac app subscription service removes a lot of the headache of shopping for software and keeping them up to date.
Photo: Cult of Mac Deals

Browsing the App Store can feel like staring into an endless abyss. With so much software to choose from, it’s hard to know where to start. So it makes sense that the Netflix-style subscription model has come to offer an alternative to scrolling through an endless stream of apps, prices and reviews.

Save big on awesome apps for your Mac [Deals]

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We've rounded up some of the coolest Mac apps at the lowest prices.
We've rounded up some of the coolest Mac apps at the lowest prices.
Photo: Cult of Mac Deals

Your Mac’s a mighty machine, but it needs great apps to be at its best. So we’ve rounded up some of the top titles at the lowest prices, from a powerful mind-mapping program to a ‘Netflix for Mac apps’, a powerful iOS manager and more. Everything in this list is discounted by a third or more, read on for more details:

How indie developers can use video to market their apps

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Video app promotion: Making a killer video could be the best way to promote your app.
Making a killer video could be the best way to promote your killer app.
Photo: Terje Sollie/Pexels CC

This post is brought to you by MacPaw, maker of Setapp.

As indie developers, we can get too caught up in how things work — what features our product has, what users can do with it. It often seems like if we can just explain how our product works, everyone will become a devoted user.

We spend lots of time pulling together onboarding videos and tutorials. But there’s a whole other front in the battle of promotion and conversion: making an emotional connection between a potential user and your product and brand.

Subscribe to this suite of Mac apps to get your creative juices flowing

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Setapp Mac apps subscription service
Mac apps subscription service Setapp saves you time, effort and money.
Photo: MacPaw

This post is brought to you by MacPaw, maker of Setapp and proven Mac apps.

Setapp brings the Netflix model to Mac apps, offering access to dozens of legit apps for a modest monthly fee. While the new Mac app subscription service packs plenty of essential utilities, it also includes software designed to delight creatives.

Why selling your app as a subscription makes sense

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Why selling Mac app subscriptions makes sense
If you develop Mac software, selling app subscriptions could be your smartest path to success.
Image: MacPaw

Our App Business section is brought to you by MacPaw, maker of proven Mac apps.

When you’re developing Mac apps, success can sometimes seem self-defeating. The better job you do, the less your customers need to buy subsequent versions of your app. Your job then shifts to marketing and an endless quest to acquire new customers in order to keep cash flowing in. Meanwhile, those who use a subscription business model for their software can easily enjoy that sweet, sweet recurring revenue.

The Mac App Store is rubbish! Rent apps instead with Setapp [Reviews]

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The Setapp folder full of applications
Setapp currently offers more than 60 apps, with plans to expand.
Image: Setapp

Apple’s Mac App Store is broken. For developers and Mac users alike, the online store just isn’t working.

It’s too hard for buyers to find good software. And, thanks to Apple’s picky restrictions, the Mac App Store can make life difficult for developers.

Setapp, a Netflix-style subscription service for Mac apps, offers an innovative alternative. Instead of buying apps individually, you rent a bunch of them for $9.99 a month.

While it might sound unnerving to anyone accustomed to the idea of buying Mac apps outright, after using the service for two months, I found it liberating. Setup is dead-easy. And the selection is fantastic. Setapp serves up more than 60 Mac apps, all handpicked by MacPaw, the Mac development company that dreamed up the service.

With Setapp, buying Mac apps goes the way of the dusty DVD collection

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Setapp Mac apps subscription service
You probably don't go to the store for DVDs anymore. Why do it for Mac apps?
Photo: MacPaw

This post is presented by MacPaw, the software team behind Setapp and a variety of proven Mac apps.

Remember the good old days when owning the movies you wanted meant going to the store to buy DVDs? Nowadays, most of us don’t even have a DVD player, and with good reason. Joining a streaming service like Netflix, which lets you pick and choose from a wide variety of great content, is a much more sensible option. It saves you time, effort, space, money and the waste of a misguided purchase (just think of all those DVDs gathering dust).