TikTok, the ultra-popular short-form video app, finished 2020 on a high note as December’s top-grossing non-gaming app. According to app analytics platform Sensor Tower, TikTok pulled in $142 million that month across iOS and Android.
That’s 3.3 times the revenue TikTok produced in December 2019. The overwhelming majority of this money (86%) came from China, where TikTok is known as Douyin. The United States ranked second for TikTok spending, accounting for 7% of revenue.
What pandemic? According to a new report from app analytics firm Sensor Tower, global spending on mobile apps across both iOS and Android hit an astonishing $111 billion in 2020. That’s a massive 30% growth from 2019.
The overwhelming spend — $72.3 billion — was on iOS, despite the larger number of Android devices. Google Play revenue, meanwhile, came in at $38.6 billion. Both app stores showed approximately the same level of growth over the year.
The app economy has done well during the coronavirus pandemic but some categories have done better than others. According to a new report by app analytics platform Sensor Tower, one category of app that has done exceptionally well are home improvement apps.
In the United States, first-time installs of the top home improvement apps doubled year-over-year between the months of March and September. Monthly active users also grew by 35% during that time.
TikTok pulled in more than $130.5 million in worldwide user spending in September, making it the top-grossing non-gaming app in the App Store — despite the various existential threats it faces.
In a new report by app analytics firm Sensor Tower, the company notes that user spending on TikTok in September was 7.9 times greater than this time last year. That $130m sum covers both iOS and Google Play revenue.
Spending on mobile games in the App Store grew significantly over the past quarter, despite the coronavirus pandemic, a new report by Sensor Tower claims. Across the App Store and Google Play, global spending grew 27% year-over-year in the second quarter of 2020 to hit $19.3 billion.
Of the total revenue, the App Store made up $11.6 billion to Google Play’s $7.7 billion. That’s even though the App Store only making up a tiny 2.7 billion of the overall 15.1 billion app downloads in the quarter. As ever, the App Store is where the lion’s share of profits is to be made!
Total App Store spending surged to a massive $32.8 billion in the first half of 2020, combining money spent on premium downloads, subscriptions, and in-app purchases, a recent blog post from app analytics firm Sensor Tower suggests.
Not only is that an enormous amount of cash, but it’s also close to double the estimated gross revenue spent in the Google Play store, despite the bigger market share enjoyed by Android. User spending on Google Play reportedly hit $17.3 billion in the first half of the year.
Alongside the physical health concerns during COVID-19, there’s been a massive uptick in mental health issues like anxiety. Those worries are highlighted by a big surge in mental wellness mobile app downloads, as noted in a new report from app analytics firm Sensor Tower.
The firm notes that the top 10 mental wellness apps experienced a big increase in downloads in April from the pre-lockdown January 2020. In all, apps like Calm, Headspace and Meditopia racked up a total of 10 million downloads last month.
Few areas are booming right now like mobile apps, which have experienced massive growth during coronavirus lockdown. According to a new report from app analytics platform Sensor Tower, data used by mobile app downloads has surged during lockdown.
In a post published Wednesday, the firm said data usage for first-time installs of the top 250 mobile apps worldwide was up 34% from the same quarter last year. Based on an average of the last three years, it is up a whopping 52% — hitting an unfathomable 391 petabytes in Q1 2020. (A petabyte equals roughly 1,000 terabytes.)