For its next act with Siri, Apple is taking some cues from one of the tech world’s biggest sources of inspiration: Hollywood.
With the release of iOS 11 later this month, Siri is set to get some big upgrades. The most notable will be the AI helper’s silky-smooth voice. And according to one Apple exec, the movie Her played a big role in helping the company figure out the changes they should make.
In Spike Jonze’s latest film, Her, Joaquin Phoenix plays a man who falls in love with a Siri-like “digital assistant,” the titular Her, played by Scarlett Johansson.
But there’s no love lost between the two. If you ask Siri about ‘Her’, she’ll claim that Johansson’s “portrayal of an intelligent agent is beyond artificial” and “gives artificial intelligence a bad name.”
Looks like Scarlett Johansson caught wind, and now, her feelings are hurt by Siri’s harsh words.
In Spike Jonze’s latest film, Her, a mustachioed Joaquin Phoenix plays a man who falls in love with a Siri-like “digital assistant,” Her, played by Scarlett Johansson.
You’d think Siri would appreciate having a movie made about her, but instead, kitty’s got claws when it comes to her filmic counterpart: thanks to Apple’s cheeky and surprisingly timely programmers, if you ask Siri “Are you her?” she will respond: “No. Her portrayal of an intelligent agent is beyond artificial”, “No. You know that it’s just a movie, right?” and “No. In my opinion, she gives artifical intelligence a bad name.”