An iOS developer claims the latest version of their app has been rejected by Apple solely because a screenshot dared to mention the forbidden word “Android.”

It’s hardly noticeable — you’ll need to squint to see it — but Apple allegedly wants it gone just in case it reminds iPhone and iPad users that other platforms are available.

Apple has begun rejecting iOS apps that support Pebble, the immensely popular and more affordable alternative to Apple Watch.

One developer received an email to say that their app, SeaNav US, was no longer welcome in the App Store because it mentions the Pebble — a third-party mobile platform — in its description.