| Cult of Mac

Apple Music partners with Fender for rocking playlists

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Brands are partnering with Apple Music to curate playlists.
Photo: Ste Smith/Cult of Mac

Electric guitar fans can listen to Apple Music playlists from Fender, maker of some of the world’s most iconic axes.

Five new playlists emerged from the new Fender/Apple Music partnership. While rock ‘n’ roll might be the first thing that comes to mind when you think of Fender, the company is also highlighting how its instruments have been used in R&B, hip-hop, jazz and other genres.

Soul, R&B Music Label Says iTunes Match Legitimizes Piracy

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Apple’s new iTunes Match functionality is an incredible boon to music lovers, effortlessly matching your local music to Apple’s cloud servers, but it doesn’t happen by magic. Instead, iTunes Match is the product of numerous inked deals between Cupertino and music publishers: no deal, and iTunes Match can’t mirror tracks from that label.

So bad news, soul and R&B fans. Numero Group has just vocally drawn a line in the sand: iTunes Match legitimizes piracy, and they won’t be part of it.