Spoiler alert: For the seventh year in a row, Apple topped consumers’ lists as the most relevant brand to their everyday lives. Seems like the Cupertino tech giant can’t lose in this particular race.
You have to wonder who placed 293rd. That’s how many companies the annual survey evaluated, in 27 categories.
Apple has topped Interbrand’s annual list of the Best Global Brands for the sixth consecutive year.
The iPhone-maker, which has seen its brand value increase 16 percent this year, ranked highly in consistency, engagement, and differentiation. It is followed by Google, while Amazon has quickly climbed into third place after its brand value increased an impressive 56 percent.
Netflix video streaming remains one of the largest sources of peak downstream Internet traffic in the US. With over 1 billion hours of Netflix being watched per month, it’s safe to say they have a pretty good idea of the strains their service puts on ISPs. In fact, Netflix has been keeping tabs and gauging these ISPs to see just how well they perform.
Ever wondered how come iOS titles make it into the App Store’s top 25 list? Some iOS developers have been using download bots to purchase their own apps and manipulate the App Store’s top 25 list, according to a new report from Inside Mobile Apps. The software has been in use for over 12 months to fraudulently promote iOS titles, and some marketing firms charge up to $15,000 a time for the service.
Following their annual holiday tradition, Apple has just published iTunes Rewind 2011, their list of their own personal best apps and games across twenty-one categories. And as usual, there’s some surprising choices.
Sudden changes to App Store rankings for both free and paid games and applications has led to speculation that Apple has changed its App Store ranking algorithm. The App Store’s bestselling chart was previously based purely on the number of times an app was downloaded; now it seems like application usage is also taken into account when iOS apps are ranked.
One of the most noticeable shifts for an application was to the official Facebook app, which jumped straight to the number 1 spot in the free chart after hovering between 10th and 20th for the last year. Other popular apps, such as Netflix and Pandora, also jumped up the chart after the adjustment.
