Tim Cook calls Apple’s privacy features a ‘fundamental human right’

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Privacy
Privacy is baked into everything Apple does.
Photo: Privacy

In a new video aimed at the European market, Apple CEO Tim Cook talks about how “privacy is a fundamental human right” that his company works hard to embed into every new product it makes. The six-minute video comprises various clips from Apple’s recent Worldwide Developers Conference related to the topic of privacy. Cook also recorded new bookends in which he shares some of his own thoughts.

Check it out below.

Private Relay makes paying $1 a month for iCloud a bargain

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Private Relay makes paying $1 a month for iCloud a bargain
Private Relay protects your online privacy. It’s the best part of Apple’s new iCloud+.
Photo: Ed Hardy/Cult of Mac

Private Relay is the latest way Apple devices can protect your privacy. The service, a part of iCloud+, makes it much harder for the websites you visit to track you.

Unlike many of Apple’s privacy services, it’s not free. But the new iCloud+ service costs very little and comes bundled with iCloud storage at no additional cost. And it comes with some other privacy benefits, too.

iCloud+ makes your online activities more secure on Apple devices

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iCloud+
Included at no extra cost with a premium iCloud subscription.
Photo: Apple

iCloud+ is a new service that promises to make your online activities more private and more secure. It’s included at no extra cost with a premium iCloud subscription, and it works across all your Apple devices.

Here’s what Private Relay, Hide My Email, and HomeKit Secure Video in iCloud+ can do for you.