After his death, Steve Jobs became mythic. He’s remembered as an asshole and a technology seer: a Tony Stark-like figure who could uniquely divine the sci-fi future, conjuring magical products from whole cloth almost single-handedly.
He’s also seen as infallible: a business and technology genius with powers of divination beyond those of us mere mortals.
But To Pixar and Beyond, a new book by Lawrence Levy, the former CFO of Pixar, paints a very different picture.
Eddy Cue is among a list of high-profile speakers that will feature at this year’s New Establishment Summit held by Vanity Fair. Walter Isaacson, author of Steve Jobs’ biography, is also in the lineup, alongside Amazon CEO Jeff Bezos and Apple board member Bob Iger.
Going into a big job interview can be an incredibly nerve-wracking experience, but when Steve Jobs is doing the questioning, the tension ramps up to an all-new level.
The Apple co-founder was notoriously difficult to work for, thanks to his intense demands. Being interviewed by Steve for a job was even worse, because as one former Pixar employee explains, the Apple CEO pretty much wouldn’t take “no” for an answer.
Apple’s gigantic new tablet just got a huge endorsement from some of the best animators and graphic artists in the world.
Pixar’s animation team got an early hands-on look with the iPad Pro and Apple Pencil yesterday, and according to Pixar’s R&D pre-production architect, Michael Johnson, the palm rejection on the iPad Pro is so ‘perfect’ you’ll never have to worry about trying to draw while resting your hand on the device.
Steve Jobs was, of course, formative to developing the software for the Mac, iPhone and iPad, but he was also formative to the development of another company and its software: Pixar, the computer animation studio behind Toy Story, Ratatouille, Up and more.
Now Pixar has released RenderMan, the company’s in-house rendering software, to the public for free. It’s the tool that gave the world Toy Story and countless other modern day classics, and it is now totally free to download for non-commercial use on the Mac, as well as Windows and Linux.
But the real thing I’m excited about, that I hope the book does a whole lot better than its predecessor by Walter Isaacson, is answering the question of how exactly Jobs went from being an impulsive, hard-to-work-with co-founder to the cool, collected digital emperor who barely put a foot wrong just over one decade later.
To mark the release of Becoming Steve Jobs, a new Fast Company article written by veteran journalist Rick Tetzeli grapples with that very question. One of Tetzeli’s conclusions? It was all about Pixar.