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App Store
But do the changes go far enough?
Photo: James Yarema/Unsplash CC

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App Store
What was the first app you ever downloaded?
Photo: Graham Bower/Cult of Mac

Today in Apple history: End of the line for Power Mac G4 Cube

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Mac G4 Cube
Apple announced it was putting the G4 Cube "on ice."
Photo: Apple

July 3: Today in Apple history: Apple stops making Power Mac G4 Cube July 3, 2001: Apple suspends production of its Power Mac G4 Cube, one of the most notable busts in Apple history — and the first major flop following Steve Jobs’ glorious return to the company.

Although Apple leaves the door open to possibly reintroducing the remarkably clear G4 Cube at a later date, this never happens. The stylish computer is superseded by Apple’s upgrade to G5 processors and then to Intel Core-based Macs.

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App Store
Apple started accepting App Store submissions on this day in 2008.
Photo: Ste Smith/Cult of Mac

Apple spends $50 million on WWDC each year

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Phil Schiller
No one knows the App Store better than Phil Schiller.
Photo: Apple

Apple fellow Phil Schiller took the stand Monday in the Epic Games v. Apple lawsuit and during testimony revealed the cost of the annual Worldwide Developers Conference: $50 million. He’s in charge of both WWDC and App Store so he brings unique insight to the ongoing court battle.

This is one of many details the long-standing Apple executive talked about on the stand.

Today in Apple history: Mac users can run Windows with Boot Camp

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Boot Camp finally allowed Macs to run Windows with ease.
Boot Camp finally allowed Macs to run Windows with ease.
Photo: Ste Smith/Cult of Mac

April 5: Today in Apple history: Mac users can run Windows with Boot Camp April 5, 2006: Apple introduces the public beta of Boot Camp, software that allows users with an Intel-based Mac to run Windows XP on their machines.

Boot Camp will officially arrive in Mac OS X “Leopard,” which debuts at Apple’s Worldwide Developers Conference a few month later.

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The iPhone SDK paved the way for iPhone apps and the App Store.
The iPhone SDK plants the seeds for the App Store's stunning success.
Photo: Apple

Today in Apple history: Apple offers ice water to Windows users in hell

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iTunes
On this day in 2003, Steve Jobs revealed his plan to bring iTunes to Windows.
Photo: Apple

October 16: Today in Apple history: iTunes Music Store comes to Windows October 16, 2003: Six months after opening the iTunes Music Store for Mac owners, Apple expands the service to cover Windows PCs as well.

Steve Jobs later quips that making iTunes available to Windows owners is akin to “giving a glass of ice water to somebody in hell.”

New SVP of Worldwide Marketing Greg Joswiak joins Apple’s Leadership page

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Greg Joswiak
Joswiak's bio as it appears on Apple's Leadership page.
Photo: Apple

Apple has updated its Leadership page to officially show Phil Schiller’s replacement by Greg Joswiak as Apple’s Senior Vice President of Worldwide Marketing.

Schiller was named an Apple Fellow in August, an honorific title that Apple has given to a handful of top employees over the years. Schiller, who still appears on Apple’s list of leaders, will continue to head up the App Store and appear at Apple Events.