Today in Apple history: Mac users can run Windows with Boot Camp

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Boot Camp finally allowed Macs to run Windows with ease.
Boot Camp finally allowed Macs to run Windows with ease.
Photo: Ste Smith/Cult of Mac

April 5: Today in Apple history: Mac users can run Windows with Boot Camp April 5, 2006: Apple introduces the public beta of Boot Camp, software that allows users with an Intel-based Mac to run Windows XP on their machines.

Boot Camp will officially arrive in Mac OS X “Leopard,” which debuts at Apple’s Worldwide Developers Conference a few month later.

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The iPhone SDK paved the way for iPhone apps and the App Store.
The iPhone SDK plants the seeds for the App Store's stunning success.
Photo: Apple

Phil Schiller: Nope, Apple still isn’t planning to make a touchscreen Mac

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Phil Schiller: Nope, Apple still isn’t planning to make a touchscreen Mac
Don't even think about swiping that screen!
Photo: Apple

Apple isn’t going to release a touchscreen Mac any time soon, says Phil Schiller, SVP of Marketing.

In a new interview, Schiller chimed in on the question on whether Apple might consider merging its mobile and desktop operating systems. The answer might disappoint fans of the Microsoft Surface.

How a Magic Keyboard made it into the new 16-inch MacBook Pro

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When it comes to quiet keyboards, MacBook Pro lags only behind Pixelbook Go
Welcome home!
Photo: Apple

Apple’s newly unveiled 16-inch MacBook Pro ditches the controversial butterfly keyboard and brings back the scissor switch Magic Keyboard.

In a new interview, Apple marketing SVP Phil Schiller talked about redesigning Apple’s notebook keyboard. And whether or not the non-butterfly keyboard will make it to other Apple laptops anytime soon.

Today in Apple history: Apple offers ice water to Windows users in hell

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iTunes
On this day in 2003, Steve Jobs revealed his plan to bring iTunes to Windows.
Photo: Apple

October 16: Today in Apple history: iTunes Music Store comes to Windows October 16, 2003: Six months after opening the iTunes Music Store for Mac owners, Apple expands the service to cover Windows PCs as well.

Steve Jobs later quips that making iTunes available to Windows owners is akin to “giving a glass of ice water to somebody in hell.”

Apple’s PR boss is leaving the company

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"I will always bleed six colors," says outgoing Apple PR boss Steve Dowling.
Photo: Apple

Apple’s VP of communications is stepping away from the company after leading Apple’s public relations efforts for the last five years.

Steve Dowling, who worked at Apple for 16 years, sent out a memo to staff saying that now is the time for him to step away from the company. The news comes right after Apple’s biggest PR week of the year, the fall iPhone keynote, but Dowling’s note to employees is full of optimism for the iPhone-maker.

Apple unleashes iPhone 11 Pro with XDR display, Ultra Wide camera

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iPhone 11 Pro
It's the toughest iPhone yet. And it comes in new colors!
Photo: Apple

The iPhone upgrade you’ve been waiting all year for has finally landed.

Apple today unleashed iPhone 11 Pro and iPhone 11 Pro Max, with huge camera improvements, an improved Super Retina XDR display, and an even faster A13 Bionic chip. They’re also some of its toughest handsets yet.

Here’s everything you need to know about the 2019 iPhone lineup.

Live chat: Watch Apple’s iPhone 11 keynote with us

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iPhone-11-watch-party
Get ready for Apple's latest innovations.
Photo: Killian Bell/Cult of Mac

The stage of the Steve Jobs Theater is set for the biggest Apple keynote of the year — and we can’t wait to watch the iPhone 11 unveiling with you.

Rather than live-blogging the Apple “By Innovation Only” event, Cult of Mac is hosting a live chat so all our writers and readers of the site alike can nerd out on all the glory Tim Cook and the gang have in store. We know for sure we’re getting new iPhones but there’s still plenty of room for some surprises.

Could we see a new Apple TV set-top box? A Tile-style tracking device called Apple Tags? An Apple TV+ price tag and launch date? The anticipation is killing us. Apple’s iPhone 11 keynote kicks off Tuesday at 10 a.m. Pacific. Of course, we’ll be getting wild in the chat beforehand, so come in and join the fun.

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App Store
Apple apps no longer dominate App Store search results.
Photo: Ste Smith/Cult of Mac

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App Store
What was the first app you ever downloaded?
Photo: Graham Bower/Cult of Mac