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Until Apple finally comes out with its eagerly anticipated iWatch, Nike — at least in terms of style — is perhaps the closest thing to Apple in the wearable computing space (Tim Cook does, after all, sit on its board). I resisted picking up the original 2012 Fuelband but, motivated by a desire to get fit for the new year, bought its sequel, the Fuelband SE, earlier this year. Having had a bit of time to try it out, here’s what I make of it. (Thoughts registered between exercise-related wheezes.)

New Years resolutions are just around the corner and if running if your go-to method for shedding the holiday pounds, Nike+ just added a coaching feature to its running app that promises to whip you into shape.

The free app allows users to create running goals like taking on your first 5k, 10k, half-marathon, or marathon, and then lays out a running regiment for you up until the big day of the race. Nike+ Coach trains users by mixing in various distances and running paces throughout you jog and can setup running reminds for you to help get you off the couch.

Here’s what’s new:

Originally unveiled at Apple’s last iPhone media event, the Nike+ Move app has been released in the App Store for the iPhone 5s. The app utilizes the latest iPhone’s M7 co-processor to track the user’s physical activity and display it as NikeFuel, the same system used for Nike’s FuelBand.

The Nike Fuelband SE was announced earlier this month, with some impressive new features. But existing Fuelband owners won’t be left totally out of the lurch; when Nike drops the Fuelband SE on consumers next week, they’ll also roll-out some of the new features to users of older models.

Over the past couple of months we’ve seen tons of concept designers dream up ideas of what Apple’s smartwatch might look like, but this concept iWatch GIF by Thomas Bogner is one of the best ideas we’ve seen yet.

Today Nike unveiled its new FuelBand SE, the biggest upgrade to its fitness tracker ever. Cosmetically, the FuelBand SE sports new color accents and a rubberized, waterproof surface. But the real improvements have been made on the inside, like the addition of Bluetooth 4.0 for easy pairing with the FuelBand app and smarter motion sensors.

Apple is becoming a victim of its own success. It’s been several years since the company launched the iPad and revolutionized yet another product category, but we haven’t seen anything truly groundbreaking since then. Sure, we’ve had the iPad mini, the Retina MacBook Pro, and the awesome new iMac, but they’re all variations or improvements on existing products.

Now the world is clamoring for something completely new — something that’ll take off just like the iPod, iPhone and iPad.

Some reports suggest it will be the Apple “iTV,” the company first television set, which is said to be in development inside the company’s Cupertino headquarters. But it’s more likely that Apple’s immediate concern is with the “iWatch,” a smartwatch powered by iOS that will bring all kinds of crazy-cool technology to your wrist.

I had suspicions Apple might be working on its own watch when it redesigned the iPod nano last year. A lot of fans used the tiny nano as a watch thanks to third-party strap accessories, and it seemed like its form factor and design were changed for a reason — to make way for something new.

We’ve been reading iWatch rumors for the past few months, so it’s time to put them all together and establish what we think we know about the iWatch so far.

There is an ocean of fitness trackers out there, but not many you can take into the ocean with you. There is still a large pool of sports MP3 players out there, but not many that can go swimming. We take for granted the reason for this sad set of affairs. Water may be the giver of life to this planet, but it is the supreme enemy of gadgets everywhere.

That’s an annoyance even for the best of us. How many times have you been jogging, only for your MP3 player to get shorted out in the rain, or for your headphones to short out from your own sweat? And it’s doubly annoying for swimmers like me, who not only can’t take an iPod into the pool with us when we’re swimming laps, but who can’t even track our swims using fitness trackers like the Nike+ Fuelband.

That’s where WaterFi comes in. A Californian company, WaterFi specializes in taking other company’s gadgets and waterproofing them with a dual-coated, patent-pending process. WaterFi’s promise is that their process will make any gadget utterly resistent to even the most through dunking, but how well does it work in practice?

WaterFi was kind enough to send Cult of Mac two of their products for review: their waterproofed iPod Shuffle swim kit and their Waterproofed Nike+ Fuelband. But how well does it actually work?

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Summer isn’t over quite yet, so if you’re still looking for a little motivation to get you back in tip-top shape Nike added a new Challenges feature to its running app.

To start a challenge in Nike+ Running 4.3, simply set a distance and send the invite to your Nike+ friends. The app will keep track of who’s in the lead and if you win you get a shiny digital medal to show off to your momma.

The free app is available in the App Store now for both iPhone and iPod touch.

Here are the full release notes:

Wearable tech has really started to take off over the last two years thanks in part to fitness trackers like the Nike Fuelband and FitBit. But while those companies are worrying about humans, a new company called Whistle is launching a new fitness tracker specifically for mans best friend.

The Whistle Activity Monitor is a little on-collar device that will track all of your dog’s activities, including rest, walks, playtime, and other activities. It’s kind of like a FitBit for dogs. The device comes with a slick iOS app too that lets you check in on your dogs stats throughout the day no matter where you are.

Sounds kind of crazy to buy a pet its own activity tracker, but when you consider most people only take there dog to the vet once every 3 years, Whistle will probably help you keep your pet in shape and enjoy a couple extra years together.

Here’s a video of how Whistle works:

The Apple online store went down for just over four hours earlier today, and it came back with Apple’s new Father’s Day promotion and a few noticeable design changes.

The Cupertino company is again heavily promoting the iPad and the iPad mini, but the iPhone 5 also gets a lot of room on the store’s homepage.

A lot of companies right now are banking on the notion that wearable fitness computing is going to be big business, and no company is taking that more seriously than Nike. Nike’s always been interested in blending mobile technology and fitness in various ways — consider the Nike+ functionality built into every iPhone and iPod — but the Nike Fuelband, released late last year, took that dedication to a new level.

The Nike Fuelband was a cool product that not only looks like a little bit of 2001 on your wrist, but helps you quantify your daily activity into a more objective picture of your overall health. But it had a few shortcomings, which Nike is now reportedly addressing. Get ready for the Nike Fuelband 2.

Included in Bloomberg’s big story this morning on Apple’s iWatch was a small paragraph that said Jony Ive and his team ordered a bunch of watches made by Nike in the mid-2000s.

Maybe Ive and his design team just liked the Nike watches, but according to Scott Wilson, who was Nike’s Creative Director at the time, Ive might have ordered the watches so his team could study them for inspiration on the iWatch.

The Nike Fuelband was one of my favorite gadgets last year. It tracks all your movement to help you stay in shape. It syncs everything with your iPhone. Plus, it looks pretty freaking cool.

Nike Fuelband is part of the wave of futuristic wearable fitness devices. In a couple of years we’ll all have something like it, but for now, the Nike Fuelband only syncs with your computer or iPhone. There’s no Android app, and according to Nike, you shouldn’t hold your breath waiting for one.

One of the better Yuletide traditions is the venerable holiday Advent Calendar, in which each day of December leading up to Christmas is marked off on a special calendar by opening its corresponding door to find a small gift, toy or chocolate squirreled away inside.

This year, we here at Cult of Mac decided we wanted to give our readers their very own Apple-themed advent calendar, filled with the year’s best apps, gadgets, stories and other curios. So each day in December, we’re going to lovingly peel back the door on the Cult of Mac 2012 Advent Calendar to reveal another delicious morsel, something really special that came out this year that we think every one of you should enjoy.

What hidden behind door number 11? How about something that will help you burn all those Holiday Calories – The Nike Fuelband.

Nike has announced a duo of new colors for its Nike+ FuelBand, which are now available to purchase from Apple retail stores across the United States, Canada, and the United Kingdom from today. The new colors are “Black Ice” and “White Ice,” and like the other models, they’re priced at $149.95.

SAN FRANCISCO — American companies are rightly proud to show off any manufacturing facilities supporting jobs during the current recession, and San Francisco-based Timbuk2 is no exception. This week, the company known for its messenger bags showed us the hangar here in the Mission district where workers cut and sew colorful swaths of material and help contribute to the local manufacturing economy.

As a group of reporters was ushered through the trendy open-plan set-up, it made us think about what a factory tour of Apple’s manufacturing plants would be like. We’ll never know, of course. Tim Cook would never allow a tour like this one.

Scott Trattner, the executive creative director behind the “Genius” advertising campaign — which was quickly killed by Apple shortly after its debut — has left his role at TBWA/Media Arts Lab in favor of a new role with advertising agency 72andSunny.

There’s no point in exercising if you can’t tell your friends all about it afterwards, right? Well, if you’re a Nike+ FuelBand user, you now have yet another outlet through which to broadcast your latest jog. Version 1.2 of Nike+ FuelBand for iPhone introduces Path integration, background syncing, offline browsing, and more.

Nike+ Running for iPhone has received a huge update this morning, which not only introduces a fancy new look, but plenty of great new features as well.

It’s now even faster to get into a run thanks to the dedicated run button seen throughout the app, and the new landscape history view allows you to “visualize your runs side-by-side.” One of the update’s most impressive new features, however, is the ability to “tag” your running shoes and get a reminder when it’s time for a new pair.

Nike has extended its Nike+ range with two new shoes that cover basketball and training. Aptly named Nike+ Basketball and Nike+ Training, they’re the first shows to take the Nike+ technology beyond its traditional focus on running.

You see that alien looking band permeating through the aurora borealis? No, that’s not a UFO looking for fuel, it’s actually Nike’s latest fitness accessories made for today’s connected world. Nike wants to remind us that “Life is a sport, make it count,” and that’s exactly what the Nike+ FuelBand does — count. It counts your calories, steps taken, time, as well as a variety of other activity.

Ron Johnson, Apple’s former Senior Vice President of Retail Operations, who changed the face of retail with the opening of the first Apple store in 2001, left the Cupertino company at the beginning of this month. Replacing him has become a mammoth task for Apple, according to a new report, with external candidates struggling to meet Johnson’s caliber, which may force the company to promote from within its ranks.

The new SportWatch GPS offers Nike+ functionality without the need for an iPod or iPhone. There’s lots to like about Nike’s latest toy, but early teething trouble combined with poor GPS accuracy are currently letting it down.

A new patent discovered by Patently Apple reveals that Apple is working on its own fitness center application for the iPhone.

The patent titled “Systems and Methods for Accessing Personalized Fitness Services Using a Portable Electronic Device” was originally filed in October, 2009, and describes an app that can benefit its users by helping them with their diet; suggesting when they should go to the gym and what exercises they should do; and allowing them to compete with friends and be ranked on their performance.

Services are broken down into four categories: New Customers, Getting There, In the Gym, and Post Workout; which will help users find their nearest fitness center and motivate them to actively attend, encourage them to workout and suggest different exercises, and provide post-workout motivation and fitness tracking features.