Google’s YouTube apps for Android and iOS have helped the company triple advertising sales on mobile in the past six months, the company has said. Mobile ads now contribute an estimated $350 million to YouTube’s revenue, with around a quarter of the site’s 1 billion users accessing videos on smartphones and tablets.
No surprises as the latest Nielsen numbers show Android and iOS leading U.S. smartphone market share. Both operating systems continue to gain at the expense of RIM — who has all but fallen into the “Other” category. Speaking of the “Other” category: Windows mobile, Windows 7, Symbian, and Palm/WebOS were all grouped together, combining for a measly 5.9% market share.
Remember the images of Android as unstoppable? Uh, it’s slowing down. Seems someone threw an iPhone 4S on the tracks and derailed the growth of the Google mobile operating system among new smartphone buyers. After the iPhone 4S’ October release, Android’s popularity with new phone buyers dropped from 61.1 percent to 46.9 percent.
According to a recent survey, if you own a smartphone in the U.S., you’re likely younger than 35 years old. By contrast, if you are older than 45, a basic feature phone is likely your preferred handset. Welcome to the Smartphone Generation Gap.
What’s at the top of most kid’s lists to Santa this Christmas season? It’s not a Red Rider BB Gun, or an Xbox 360, or some sort of transforming Killbot. It’s an Apple iPad, at least according to the latest survey by the Nielsen Company.
Remember last week’s report that said that almost one-third of all iPad owners had never downloaded an app?
We bought it — after all, the iPad is a compelling device right out of the box without ever plugging in a credit card company — but it looks like we were being overly credulous. Nielsen Group, who originally posted the numbers, has just released a huge honking update on their previous numbers… this time claiming that only 9% of iPad users have never downloaded an app.
For those of us who practically live in third-party apps, it can be hard to believe that it’s even possible to own an iPad without immediately hitting the App Store… but a new Nielsen survey says that the app-less iPad is a common occurrence.
How common? According to the Nielsen Company, who polled over five thousand owners of “connected devices,” one-third of the iPad owners surveyed have never downloaded an application at all.
