| Cult of Mac

Now is the time to buy Apple stock

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What’s it like to have your startup bought by Apple? Stressful
Buying Apple shares now could earn you quite a bit of money this year, according to Morgan Stanley.
Photo illustration: Ste Smith/Cult of Mac

If you’ve been thinking about investing in Apple stock, an analyst from Morgan Stanley says this is to time to do so. The price is already low, and not likely to go any lower.

There’s been bad news for Apple recently but that’s already priced into the stock.

Why this is the perfect time to buy Apple stock

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iMac Pro
When a company has good long-term prospects, the time to buy shares is when others are getting out.
Photo: Apple/Ste Smith/Cult of Mac

It hasn’t been a great month to own shares of Apple. But if you’ve been considering getting in, one analyst says now is the time to buy.

Shares of the iPhone-maker have dropped 17 percent in less than two weeks. But this an overreaction to bad news from parts suppliers.

Services could push Apple past $1 trillion valuation in next year

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What’s it like to have your startup bought by Apple? Stressful
Apple could be about to make history!
Photo: Ste Smith/Cult of Mac

The giants of the financial world are firmly in Apple’s corner. First, mega investor Warren Buffett‘s company became Apple’s third-biggest public shareholder. Now investment titan Morgan Stanley has issued a note to clients, outlining why Apple is likely to pass a major financial milestone in the next year.

At time of writing, Apple is trading at $188.51. However, according to Morgan Stanley analyst Katy Huberty the stock has the potential to hit a price target of $214. Should it manage this feat, Apple will become the first company in history to surpass $1 trillion in market cap.

Apple may be primed for disappointment in China

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Apple Store
How has Apple done in China this quarter? Analysts don't think too well.
Photo: Apple

In a disastrous turn of events, Apple may have lost up to half its market share in Greater China, analysts report.

A combination of poor adoption of Apple’s latest generation of iPhone handsets and increased competition from domestic handset makers like Huawei and Oppo might have slashed Apple’s business in a market Tim Cook is convinced is Apple’s biggest hope.

Top Apple analyst says Wall Street underestimates iPhone 8

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iphone
We hope the next iPhone is this beautiful.
Photo: AlHasan Husni

Sales of the upcoming iPhone 8 could be even bigger than most people are expecting, according to Morgan Stanley’s top Apple analyst, Katy Huberty.

In a recent interview, the Wall Street analyst said that the new iPhone will have so many innovative new features is will trigger an avalanche of upgrades that will likely shatter Apple’s old records.

Big battery could be a huge draw for iPhone 8 upgraders

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The iPhone 8 won't be cheap.
A battery boost could be a big draw for iPhone 8.
Photo: iDropNews

Morgan Stanley analyst Katy Huberty is predicting big things for iPhone 8 sales once Apple finally unveils the device this fall.

In her latest research note to clients, the Wall Street analyst predicts that the edge-to-edge OLED display and longer battery life on the iPhone 8 will accelerate upgrades from customers with iPhones that are two years old or older.

Promising 2017 makes Apple ‘top pick’ for investors

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iPhone 8 concept
iPhone 8 is expected to be a huge success for Apple this year.
Photo: iDropNews

Analysts have labeled Apple a “top pick” for investors in 2017.

Morgan Stanley predicts Apple will have a successful year due to a variety of factors, including the much-anticipated iPhone 8, a potential 11-point deduction in tax rate, and consumer loyalty in China where iPhone sales are expected to grow 20 percent.

Apple analyst thinks 2016 is the year iPhone sales finally crash

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iPhone 6s 3d
Will next year be the year iPhone sales start to decline?
Photo: Jim Merithew/Cult of Mac

Apple’s iPhone business may have been stronger than ever in 2015, but — never fear — the Apple doom predictors are never far away.

In this case, the doom report comes from Morgan Stanley analyst Katy Huberty who predicts that iPhone sales will drop for the first time ever in 2016.