Morgan Stanley

Today in Apple history: Apple IPO mints instant millionaires

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Apple is worth more than the entire US energy sector combined
December 12, 1980, was an incredibly important day for Apple.
Photo: Ste Smith/Cult of Mac/401Calculator

December 12: Today in Apple history: Apple goes public at $22 per share, minting instant millionaires December 12, 1980: Apple goes public, floating 4.6 million shares on the stock market at $22 per share. The Apple IPO is the biggest tech public offering of its day, and more than 40 out of 1,000 Apple employees become instant millionaires.

As Apple’s biggest shareholder, 25-year-old Steve Jobs ends the day with a net worth of $217 million. However, the big payday triggers internal tensions as it highlights Cupertino’s class divide.

Apple cuts iPhone 12 mini production to meet stronger Pro demand

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Get the Phone 12 Pro Max and iPhone 12 mini with no extra wait.
iPhone 12 mini isn't as popular as its bigger brothers.
Photo: Apple

Apple reportedly cut iPhone 12 mini production so it can meet stronger demand for the pricier iPhone 12 Pro.

Cupertino’s smallest handset apparently accounted for just 6% of all sales during the iPhone 12 series’ launch period last fall. And it suffered from lackluster demand ever since.

Apple Car would only need 2% of mobility market to equal iPhone revenue

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Making a car could produce a massive windfall for Apple.
Making a car could produce a massive windfall for Apple.
Photo: Possessed Photography/Unsplash CC

Apple would only need to capture 2% of the mobility market with a possible Apple Car to equal the revenue that it currently gets from the iPhone, according to Morgan Stanley researchers.

While that’s certainly easier said than done, it’s an interesting observation when considering Apple’s chances of turning its automotive plans into a potential financial windfall.

Why Apple doom predictions could be good news

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quotes on Apple
At least, it's good news for investors -- according to Morgan Stanley.
Photo illustration: Cult of Mac

People sure love predicting doom and gloom for Apple — but that might actually turn out to be a good thing. At least, as far as investors are concerned.

According to Morgan Stanley analysts, Apple is way over-performing current negative perceptions about its business. And that’s going to pay off in spades when it comes to the next earnings announcement.

iPhone demand in China is on the rise again

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iPhone XS Max
2019 has seen a real turnaround for iPhone in China.
Photo: Leander Kahney/Cult of Mac

The drop in iPhone sales among Chinese consumers that hurt Apple so much last year is now a thing of the past, according to market analysts. The company saw five straight months of growth in that important region.

Apple and Amazon could hook up for health care

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Apple health care
Apple Watch ECG is one of the ways this company is getting into health monitoring.
Photo: Lewis Wallace/Cult of Mac

Apple has made it clear it sees health monitoring as an important part of its business. And now analysts from Morgan Stanley are urging the company combine its efforts with Haven, a partnership of Amazon and others hoping to improve health care while also making it more affordable.

But it’s not clear how Apple would benefit from any such collaboration.

App Store downloads fall, but revenues still rise

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Apple pays $467k for doing business with blacklisted app developer
Fewer iOS apps were downloaded from the App Store last quarter. But the money is still pouring in.
Photo: Apple

The number of downloads from Apple’s iOS App Store declined slightly last quarter, according to a report from market analysis firm Morgan Stanley.

However, revenue from iOS software is increasing, up 15 percent year-over-year.

Morgan Stanley thinks Services will help Apple hit $1 trillion again

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money
Services are a growing focus for Apple.
Photo: Ste Smith/Cult of Mac

Apple shares have rebounded some from the company’s holiday season slump, but its $787.6 billion market cap has a way to go before it’s back at the $1 trillion level it hit last summer.

Analysts at Morgan Stanley have a suggestion for turning things around, however. They think that Apple’s Services division could see Apple once again take its place in the exclusive trillionaires club.

Now is the time to buy Apple stock

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What’s it like to have your startup bought by Apple? Stressful
Buying Apple shares now could earn you quite a bit of money this year, according to Morgan Stanley.
Photo illustration: Ste Smith/Cult of Mac

If you’ve been thinking about investing in Apple stock, an analyst from Morgan Stanley says this is to time to do so. The price is already low, and not likely to go any lower.

There’s been bad news for Apple recently but that’s already priced into the stock.

Why this is the perfect time to buy Apple stock

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iMac Pro
When a company has good long-term prospects, the time to buy shares is when others are getting out.
Photo: Apple/Ste Smith/Cult of Mac

It hasn’t been a great month to own shares of Apple. But if you’ve been considering getting in, one analyst says now is the time to buy.

Shares of the iPhone-maker have dropped 17 percent in less than two weeks. But this an overreaction to bad news from parts suppliers.

Services could push Apple past $1 trillion valuation in next year

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What’s it like to have your startup bought by Apple? Stressful
Apple could be about to make history!
Photo: Ste Smith/Cult of Mac

The giants of the financial world are firmly in Apple’s corner. First, mega investor Warren Buffett‘s company became Apple’s third-biggest public shareholder. Now investment titan Morgan Stanley has issued a note to clients, outlining why Apple is likely to pass a major financial milestone in the next year.

At time of writing, Apple is trading at $188.51. However, according to Morgan Stanley analyst Katy Huberty the stock has the potential to hit a price target of $214. Should it manage this feat, Apple will become the first company in history to surpass $1 trillion in market cap.

Apple may be primed for disappointment in China

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Apple Store
How has Apple done in China this quarter? Analysts don't think too well.
Photo: Apple

In a disastrous turn of events, Apple may have lost up to half its market share in Greater China, analysts report.

A combination of poor adoption of Apple’s latest generation of iPhone handsets and increased competition from domestic handset makers like Huawei and Oppo might have slashed Apple’s business in a market Tim Cook is convinced is Apple’s biggest hope.

Top Apple analyst says Wall Street underestimates iPhone 8

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iphone
We hope the next iPhone is this beautiful.
Photo: AlHasan Husni

Sales of the upcoming iPhone 8 could be even bigger than most people are expecting, according to Morgan Stanley’s top Apple analyst, Katy Huberty.

In a recent interview, the Wall Street analyst said that the new iPhone will have so many innovative new features is will trigger an avalanche of upgrades that will likely shatter Apple’s old records.

Big battery could be a huge draw for iPhone 8 upgraders

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The iPhone 8 won't be cheap.
A battery boost could be a big draw for iPhone 8.
Photo: iDropNews

Morgan Stanley analyst Katy Huberty is predicting big things for iPhone 8 sales once Apple finally unveils the device this fall.

In her latest research note to clients, the Wall Street analyst predicts that the edge-to-edge OLED display and longer battery life on the iPhone 8 will accelerate upgrades from customers with iPhones that are two years old or older.

Promising 2017 makes Apple ‘top pick’ for investors

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iPhone 8 concept
iPhone 8 is expected to be a huge success for Apple this year.
Photo: iDropNews

Analysts have labeled Apple a “top pick” for investors in 2017.

Morgan Stanley predicts Apple will have a successful year due to a variety of factors, including the much-anticipated iPhone 8, a potential 11-point deduction in tax rate, and consumer loyalty in China where iPhone sales are expected to grow 20 percent.

Apple analyst thinks 2016 is the year iPhone sales finally crash

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iPhone 6s 3d
Will next year be the year iPhone sales start to decline?
Photo: Jim Merithew/Cult of Mac

Apple’s iPhone business may have been stronger than ever in 2015, but — never fear — the Apple doom predictors are never far away.

In this case, the doom report comes from Morgan Stanley analyst Katy Huberty who predicts that iPhone sales will drop for the first time ever in 2016.

Apple Car could save drivers 400 billion hours per year

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Apple car concept art shows what Cupertino might put on the road.
An Apple Car has the potential to save lives. In all sorts of ways.
Photo: Aristomenis Tsirbas/Freelancer

Morgan Stanley analysts Adam Jonas and Katy Huberty — who regularly follow Tesla and Apple — claim an autonomous Apple Car could save drivers a collective 400 billion hours of “non-productive” time each year.

“What is the value of 400 billion hours a year?” they write in a note to clients. “How much value could Apple create from this time or said another way how much are consumers willing to pay to recoup this time? It’s time to start thinking about… time.”

And we thought the Apple Watch was Apple’s attempt to focus on timekeeping!

Numbers don’t lie: New insight into Apple’s killer pipeline

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Apple profits
Apple can afford to lose some marketshare because of how profitable it is.
Illustration: Cult of Mac

There are a lot of reasons to be excited about Apple right now, but if you believe Morgan Stanley analyst Katy Huberty, we’re just getting started.

Based on Apple’s quarterly SEC filing, Huberty believes Apple’s revenue is set to explode over the coming quarters, since she claims Cupertino’s off-balance sheet commitments “confirm major product ramps later this year.”

Apple predicted to sell 30-60 million iWatches during first year alone

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Picture: Fortune
Picture: Fortune

There may not be any official announcement of Apple’s iWatch entry into the wearable tech market just yet, but that’s not stopping analysts from predicting big things for it.

The latest is Morgan Stanley’s Katy Huberty, who suggests that the iWatch could achieve sales in the region of 30-60 million units in its first year on the market, thanks to the “halo effect” of brand loyalty to Apple that will drive sales of the as-yet-unannounced product.

Buoyed By iPhone 5c/5s, Year-Over-Year iPhone Sales Could Be Up 28% This Quarter

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iphone-5c-cases

Although since the iPhone 4S, Apple has launched new iPhones in the fourth fiscal quarter of every year, that’s not where the quarter they sell the most iPhones. It’s simple logistics: not only does Apple usually only have a couple weeks left in the fourth quarter to fit as many sales as possible into, but supplies of new iPhones tend to be constrained.

That’s not to say, though, that this won’t be a banner quarter for Apple. Thanks to the iPhone 5S and iPhone 5C, Apple will see year-over-year sales of iPhones increase by 28%, says one analyst.